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May 18th 2005

New York, NYSanctuary Urban has sealed the deal with Papa Reus Reu Muzik, marking the Houston artists first deal after successfully releasing independent projects. Through the new deal with Sanctuary Urban, Reu will make his national debut with LIFE & MUSIC, due out this summer.

Papa Reu hails from Houston Texas by the way of Trinidad, and has been grinding on the independent scene for a few years. Performing on open mic nights and in talent shows around Houston, Reu eventually caught the attention of Memphis natives 8Ball and MJG while he was still attending Jack Yates High School. The pair enlisted the then-fifteen year old rapper to appear on Lick Em Up Shots from the duos Hip-Hop classic- On The Outside Looking In, and Reu hasnt looked back since.

Papa Reu went on to release his debut independent album Excuse Me, ultimately selling over 50,000 units in the south. Then in 2001, he followed that success with his sophomore effort- U Know Me, which had the misfortune of being released on 9/11. Since then, Papa Reu has written and collaborated with a host of Southern Bred Hip-Hop royalty and ran tight with his dogs from The Cash Money Click.

On his new effort Life and Music, Reu lets the world know he has arrived and ushers in his trademark Thug Hall sound. Im an island boy, and you can hear that in my music, but my music is more hip hop than reggae. I like to call it Thug Hall because the streets feel it, and the reggae heads feel it too.

Life and Music features a bevy of melodic cuts including Mr. GoodBye; the up-tempo groove Streets Calling, and the lead single Hold On that features a familiar Shalimar sample. Lil Flip, Cash Moneys Juvenile, Lil KeKe, Hawk and Cazual appear on the album.

Tailoring the pattern of Hip Hop success from the South, where previously released, independent records are later picked up by bigger companies, i.e. Master P, Nelly, Three 6 Mafia, Cash Money Click,
Lil Flip -- Papa Reu is the next artist to become a household name.


For more information, contact Brian Gilmore at 212-280-3838 or briangilmore76@aol.com or Kymberlee Norsworthy @ Sanctuary Urban 212-430-1204 or kymberlee.norsworthy@sanctuarygroup.com

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