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Security Concerns and Alleged Concealed Weapons Keep Hip-Hop Artist The Game Out of MAGIC

Scheduled Appearance at the 310 Footwear Booth at World's Biggest Fashion Trade Show Cancelled

LAS VEGAS, Aug. 30 /PRNewswire/ -- Due to security and public safety concerns, hip-hop artist The Game was not provided access to the world's largest fashion trade show event, the MAGIC Marketplace, today, officials confirmed. The artist -- who was accompanied by bodyguards allegedly carrying concealed weapons -- had been scheduled to make a booth appearance on behalf of one of MAGIC's exhibitors, 310 Footwear.

The Game was not "kicked out" of the show for possible involvement in the recent Suge Knight shooting, as has previously been reported. According to Las Vegas Convention Center Building Users manual, Nevada Revised Statute 202.3673 prohibits concealed weapons of any type on LVCVA property.

On Sunday, August 28, a representative from 310 Footwear's security team contacted MAGIC's security representatives, Special Operations Associates (SOA) Security, to solicit assistance with The Game's scheduled appearance. SOA was also contacted by the Las Vegas Police Department, which had earlier been informed by 310's security as well. SOA then briefed MAGIC representatives of this communication.

Show and security officials concluded that 310 Footwear was not equipped to handle the additional security measures required, and other options should be considered. In response, an alternative appearance location was offered, one that would be potentially less disruptive to business being done on the show floor. After reviewing the space, 310 Footwear declined the offer.

On Tuesday morning, August 30, The Game arrived at the event site an hour earlier than scheduled accompanied by five bodyguards -- at least two of whom were allegedly armed. After being informed by security officials that this was a direct violation of trade show rules, all were escorted off the show premises. MAGIC officials attempted to re-schedule The Game's appearance contingent on adherence to the concealed weapons policy, but the rapper's camp refused.

Source: MAGIC International

CONTACT: Doug Piwinski of BNC, +1-310-228-8801, for MAGIC International

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