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9/16/2005

 
FORMER IT GIRL, AMY MALONE IS THE Girl In Charge OF A DYNAMIC NEW URBAN ENTERTAINMENT PR FIRM GIC PUBLIC RELATIONS

GIC Public Relations is an urban entertainment pr firm dedicated to planning creative and strategic media plans and executing those plans utilizing the skills and knowledge obtained by many years of experience.

(PRWEB) September 16, 2005 -- Based out of Los Angeles, GIC is the innovation of Amy Malone the Girl In Charge of this pr firm. For many years she has been a significant force in the world of urban entertainment, working for such industry leaders as Capitol Records, Virgin Records, I.R.S. Records, CBS Entertainment, KKBT-100.3, and BRE Magazine. In order to utilize her persuasive communication skills, strong writing ability, and love for the hip-hop culture and R&B music, Amy decided to create a full service pr firm that specializes in catering to the needs of clients wishing to generate heightened awareness of themselves in the urban community.

The goal of GIC is to have a clear understanding of the wants and needs of our clients, ultimately providing them with maximum exposure and the elevation of their profile, said Malone.

GIC will set itself apart by being fierce in our loyalty to our clients and always putting their reputation and image first. Artists and projects Amy has worked on in the past include The Go Gos, Black Sabbath, Juvenile, Chingy, New Edition, Vida Guerra, Ed Lover & Dr. Dre, EPMD, T-Money, Michelle, Poor Righteous Teachers, Sting, Boys II Men, BD Freeman, Ken Taylor, Shemar Moore, Everybody Loves Raymond, Pato Banton, The Academy Awards, The Grammys, King of Queens, The Last Don, Cosby, Murphy Brown, Soul Train Lady of Soul Awards, and The 1998 Nagano Olympics.

"All public appearances, interviews, and promotions will be handled by me personally, with a strict policy to never leave a client feeling unprepared or ill-informed. The hip-hop community is filled with intelligent individuals who are at times portrayed as illiterate or unintelligent, but this happens because their publicists haven't taken the time to properly prepare their clients," said Malone.

"GIC embodies the very soul of urban entertainment by being innovative and cutting edge, while still holding on to integrity and respect. This combination is not easily found in most of todays pr firms, but is definitely sought after by todays entertainers," said Malone.

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Amy Malone
GIC PUBLIC RELATIONS
323-305-1100




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