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Kenyon & Kenyon Attorneys in Forefront of Growing Interactive Entertainment Industry

Members of new Interactive Entertainment practice to speak at industry conferences

NEW YORK, Sept. 21 /PRNewswire/ -- Kenyon & Kenyon attorneys James E. Rosini and Dr. S. Gregory Boyd will convene with other virtual world experts to discuss the many legal challenges facing today's flourishing game industry at two of the country's leading on-line game conferences, State of Play III: Social Revolutions in New York City on October 8, 2005, and the Austin Game Conference in Austin, Texas, on October 28, 2005.

Kenyon & Kenyon, one of the nation's leading Intellectual Property law firms, has created an Interactive Entertainment practice to help companies meet the increasing number of legal challenges facing the industry.

At the State of Play conference, Mr. Rosini will moderate a panel of executives from Nokia, SK Communications and NCSoft at the "State of the Industry Breakfast" to review the year's developments and provide insights into the challenging and urgent legal problems facing virtual worlds.

"Interactive entertainment is the fastest growing portion of the entertainment industry," Mr. Rosini said. "Online games and massively multiplayer online games (MMOs) particularly are contributing to that growth in an industry expected to reach more than $30 billion in annual revenue in the next few years.

"Many IP issues have surfaced and inevitably more will arise," he continued. "Counseling companies about these issues will continue to be enormously important as the industry becomes increasingly complex."

Dr. Boyd will speak with legal experts and industry leaders from universities and the online game industry on the "Law in the Virtual World" panel. The session will address the rise of legal implications for design and creativity within virtual worlds.

Commenting on the panel, Dr. Boyd said, "Recent court decisions have great implications for companies creating online games. These decisions may change the way these companies draft their most important agreements and the relationships they have with peripheral businesses dependent on MMOs."

At the Austin Game Conference, Dr. Boyd will present with experts from New York Law School, Linden Lab, Indiana University, and Sony Online Entertainment on a panel entitled, "Who Owns My Lightsaber? IP and Ownership in MMOs." The panel will discuss ways to properly balance the use of legal code, software code and social code to meet the needs of particular worlds and game designs. Specifically, the discussion will address the impact of "ownership" on the design and management of virtual worlds and massively multiplayer online role-playing games (MMPORGs).

Kenyon & Kenyon's Interactive Entertainment practice represents some of the most prominent publishers, console manufacturers, and game developers in the industry. The practice includes counseling, litigation, intellectual property registrations, and transactional work across a variety of platforms including PCs, mobile, and console games.

James E. Rosini is a senior partner in New York and the Chair of Kenyon & Kenyon's Trademark, Copyright, and Design practice group. He has over 25 years experience in litigation and counseling matters concerning all aspects of intellectual property, including patents, trademarks, copyrights and unfair competition as well as related entertainment, publishing, music, computer, Internet, domain name and right of publicity issues. Mr. Rosini's broad range of worldwide clients includes one of the world's largest telecommunications companies, one of the world's largest software companies, hard copy and on-line publishers, the world's largest electronic game company, the author of the world's best selling book, and the world's largest Internet advertising company. Mr. Rosini was recently selected as one of the top trademark lawyers in the country to be included in Who's Who Legal USA -- Trademarks 2006.

Dr. S. Gregory Boyd is an associate in the New York office of Kenyon & Kenyon. Since joining Kenyon & Kenyon, Dr. Boyd has worked with intellectual property transactions, litigations, and counseling. He was an author and editor for the International Game Developer Association's first industry guide to intellectual property. His work has included both development contracts and litigation on behalf of MMOs. He has published articles in Game Developer Magazine and spoken at the Game Developers Conference on intellectual property in the game industry. He also sits on the Advisory Board for Mobygames.

About Kenyon & Kenyon

With over 200 lawyers devoted to Intellectual Property, Kenyon & Kenyon is consistently ranked by peers and in-house counsel as one of the top firms for IP. Since its founding in 1879, the firm has provided its worldwide clientele with litigation, prosecution, licensing and counseling services. Large and small enterprises and individuals choose Kenyon to design and implement intellectual property strategies when it matters most. The firm has offices in New York, Washington, DC, and the Silicon Valley.

You may get further information at http://www.kenyon.com/.

Source: Kenyon & Kenyon

CONTACT: Kerstin Isaacs, PR & Communications Manager of Kenyon & Kenyon,
+1-212-908-6853, kisaacs@kenyon.com

Web site: http://www.kenyon.com/

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