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6/18/2005

 
UK Rappers, 'Bronz & Blak' are set to release the single, 'In Tha Ghetto' feat. 'Styles P' on the 22nd August 2005.

There are some people who think big. And some people who do it. With a global strategy in mind from the outset, Bronz n Blak have been taking care of business on both sides of the atlantic and have already made an impact that should inspire other ambitious young producers and artists.

The first mixtape released on their own label Safehouse sold over 4000 copies in the UK and over 2000 in the US in the first two weeks of release through street promotion alone. Dividing their time between London, Miami and New York, the Hackney brothers and their crew have strong relations with the hip hop community both in the UK and in the US. Over the past year they have been recording their debut album 2 Sides Two Every Coin and have built up valuable connections within the music industry to ensure its success. With a professional team around them and worldwide distribution deals through Universal already in place, they mean business.

Single In Tha Ghetto, is released on Safehouse on 22nd August and comes with a strong and positive message that reflects the brothers optimism. All these years shes been trying, feels like shes been dying they say of their mother, who has been struggling to bring them up. Sometimes its easy to give up, but tomorrow is another day and they will get there in the end. We found inspiration through the lyrics of KRS-1 and Nas, but were trying to talk to young people without preaching. They dont want to be told, but they will listen if it feels like its coming from a friend.

The track has already been getting support from Ras Kwame, DJ 279, Tim Westwood and Semtex and precedes the album in September featuring Beenie Man, Jacki-o, and Styles-P.

As much entrepreneurs as artists, Bronz n Blak are CEOs of their own label and have long term goals in their sites. They have already signed up a number of talented artists to Safehouse, among them singer Chanelle (featured on In Tha Ghetto), and rappers T Cutta and Young Sav. They run a production company which includes Dirty 4oughts (whose production credits include the new Roll Deep album and the classic joint "Back Against the Wall" feat. Nicole Wray (Rocafella), H Money (who produced "In Tha Ghetto" and is currently working with Jadakiss and Terror Squad).

Bronz n Blak are known to a mainstream audience through their involvement with Channel 4s Chancers but their reputation within the industry was established long before the TV series. Aside from numerous collaborations in the UK, they were the first British rappers to appear on a RZA album The World According to RZA and the first UK artists to record with Styles P (LOX). They were also the first UK artists to be approached by Roc-a-fella before the label fell into disarray. Which, in hindsight, is a blessing. These boys have set themselves up to do just fine on their own.


 
Hip Hop has it's own Air Fresheners

Hip Hop has it's own Air freshener in a time when everything is being pimped out why not start a line of hip-hop air fresheners

Atlanta, GA (PRWEB) June 17, 2005 -- Atlanta-based Urban Air Fresheners, Inc., a subdivision of Stargate Worldwide Entertainment, joins the automobile accessories industry with an ingenious product. The companys premier product is a car air-freshener in the shape of a pimp cup, Hip-Hops accessory du jour, which will be available in five scents. Though currently working with a few distributors, chief officers Tarik Edmonson and Edmond Nasyr Brown are currently in negotiations with several companies to obtain additional distribution. Their efforts have already been met with tremendous enthusiasm in the United States southeast region, a market that they hope to corner. Once the item becomes available in stores, Urban Air Fresheners also plans a global marketing campaign to consist of advertising in Hip-Hop and car enthusiast magazines, along with a heavy push for product placement in music videos and other media aimed at urban culture. The company has confirmed interest from several major figures in sports and entertainment, including celebrity DJ Funkmaster Flex and DJ Greg Street of Atlanta.

The pimp cup air-freshener was inspired by Hip-Hops renewed fascination with pimp culture. With celebrities such as 50 Cent, Chingy, Lil Jon and Snoop Dog displaying their personalized pimp cups in music videos, photo shoots, and red carpet appearances, the bejeweled, golden chalices have become a popular item for urban music fans as well. Though keeping to the same scents as similar items, the creative product draws further ties to its target audience with an equally creative names for each flavor: Gangsta Lean (cherry), Ghetto Fabulous (new car smell), Hot Boys (vanilla) , Pimps Up (spice), and Passion (green apple). We wanted to keep it current, says CEO Edmonson. The names reflect whats in now. Looking at the car accessory market and what is out there, I see there is a big gap for new products pertaining to Hip-Hop.

With urban cultures integration into Americas mainstream consciousness at its peak, Urban Air Fresheners timing could not be better. According to BusinessWeek.com, there is hardly a major consumer company around that isnt trying to cash in on Hip-Hops singular popularity, if not its edgy authenticity. Marketing experts estimate that one-quarter of all discretionary spending in America today is influenced by Hip-Hop. When it comes to the automobile industry, the interest in Hip-Hop culture is evidenced by the emergence of car makeover shows like MTVs Pimp My Ride and The Learning Channels Rides.

About Stargate Worldwide Entertainment:
Founded in 1999, Stargate started as a website, promoting hip-hop culture. It soon moved into higher ranks, when it procured a distribution arrangement for Wu-Tang affiliate, Popa Wu. They have since directed their work towards brokering such deals for local talent in the Southeast area of the United States, Europe and the Caribbean islands. With Urban Air Fresheners, Inc., Stargates six-month-old offshoot, the company is counting on the momentum of this first accessory to launch what will become a full line of automobile detailing products with a distinct Hip-Hop flair. For more information about the company and product, please visit www.urbanairfresheners.com.

CONTACT INFORMATION
Tarik Edmonson
URBAN AIR FRESHENERS INC.
http://www.urbanairfresheners.com/
770-653-5476


 
Plato to Battle PapaSac Brown for the Freestyle King of the South Competition

Monday Nite Fights, Dallas longest running hip-hop freestyle event, will have its championship battle June 27, 2005 at the Caribbean Bar and Grill, to name the next Freestyle Sultan. Last years winner was Plato who walked away with the title belt will have to defend his own against PapaSac Brown (MTV freestyle competitor).

(PRWEB) June 17, 2005 -- Monday Nite Fights, Dallas longest running hip-hop freestyle event, will have its championship battle June 27, 2005 at the Caribbean Bar and Grill, to name the next Freestyle Sultan. Last years winner was Plato who walked away with the title belt will have to defend his own against PapaSac Brown (MTV freestyle competitor).

Throughout the year emcees battle every Monday at the Monday Nite Fights event held at the Caribbean Bar and Grill. The emcee with the most wins at the years end earns a belt and the title of Freestyle King. They must then battle the previous champ to earn the ultimate title of Freestyle Sultan. As of yet no female emcees has won the title but women are welcomed and encouraged to join the battle and in the event that a woman is crowned she will then be crowned the Freestyle Empress.

The show is hosted and ran by 97.9 FM The Beats morning show personality Headkrack and DJ Phil. The event is dedicated to showcasing established and unknown rap talent focuses on the five elements of hip-hop. Emcees are judged by a crowd of their peers on how creative they are at expressing their thoughts. In other words lyricism reigns supreme at MNF.

The competition is open to all challengers with a $5 cover charge and no sign up fee. In order to challenge the current Sultan of the South and gain the title they must be the current King or Queen. Battles with the current Rulers can be arranged for out-of-towners. If they happen to win they gain bragging rights only.

MNF stands by its commitment to enrich the art of hip-hop by holding campaign throughout the year to educate and empower artists such as the MNF Literacy Campaign. Where such sponsors as Backbeat Books donates books on various aspects of the music business. In the past the event has been sponsored by Def Jam Recording, Elektra Records, BMG, EMI, Universal Records, XXL, King Magazine, Gamestop, Reebok, and other various clothing and gaming giants.

For directions or more information, visit www.Headkrack.com,
www.mondaynitefights.com, or for Press RSVP call 972-375-5555.

CONTACT INFORMATION
Mut Asheru
VIHSHUN PR
http://www.mondaynitefights.com/
972-375-5555


 
Money Tree Records To Host Urban Radio Workshop at Cleveland Radio & Records Convention

Cleveland, OH (PRWEB) June 17, 2005 -- Money Tree Records, an independent record label based in Cleveland, Ohio will host the Urban Radio Workshop at the Cleveland Radio & Records Convention. The workshop, Urban Radio- Rekindling the Spark. How to Make Radio Fun Again. will take place on June 24, 2005 from 11AM-1PM. The panel discussion is being moderated by Elroy Smith from Clear Channel-in Chicago.

Money Tree Records will provide the entertainment for the attendees of the workshop. Money Trees CEO, Anthony Saunders states We are proud to participate in the Cleveland Radio & Records convention and look forward to sponsoring this important component of the Radio and Records agenda. Money Trees debut artist, Big Keyz will open the forum by performing selections from his upcoming album The Prefix. Big Keyz, a native Buckeye, has a dynamic lyrical style, an unprecedented delivery and a stage presence that captivates and motivates his audience. Big Keyz puts forth clever, thought provoking messages through his lyrics that enables the listener to envision the content of his music through the picture that he paints when he envelopes you during his performances. It has been many years since the music industry has seen a talent such as this native Ohioan.

The highly anticipated debut album entitled The Prefix is scheduled for release on September 13, 2005. The Prefix is a groundbreaking album featuring top recording artists such as Gerald Levert, Pimp-C of UGK, Pat Benetar and Scarface. Big Keyz also introduces his fellow label mates Sunni Dallas and Young Supe on The Prefix.

The Radio & Records Convention established in 1974, attracts record industry executives and broadcasters throughout the US. It is heartwarming to have the participation of a new aspiring record label located in the city where our convention is being held, says Maria Parker, of Radio & Records, Inc. The convention is packed with informative workshops and panel discussions germane to the industry.

Len Jordan, Money Trees VP states that This convention provides an enormous platform for record labels to showcase their artists and to meet with some of the key industry leaders. We are fortunate to be a part of it.

CONTACT INFORMATION
Tonya Payton
S&S ASSOCIATES
908-221-1660


6/17/2005

 
Rappers Under Da Influence Nominated For Two Awards

Bay Area Bay Area rap veterans Big Quint (Quinton Morris) and Digg (Derrick Reed), who comprise the rap duo Under Da Influence (U.D.I.), have been nominated in two categories of the First Annual Bay Area Rap Scene Award (BARS). The awards show is slated for July 30th at the Masonic Auditorium in San Francisco. Under Da Influence was nominated for awards in two categories: Group Of The Year and Underground Album Of The Year for their release of "The Hangover."

It is an honor to be recognized, says Digg, adding, To me it, means our hard work has paid off, and that people are now listening. The groups ghetto gold albums are produced by his brother, Mr. Laid, and Chill Black, who together comprise Laid Black Productions. U.D.I.s Big Quint notes, Its feels real good be recognized like that, and that he feels the BARS Awards will help further unify the Bay Area hiphop community, and will help hiphop fans beyond those in Northern California become more familiar with Bay Area artists.

U.D.I. will be releasing a follow-up album, Drunk Life, late this summer on RNB Entertainment Group and Laid Black Productions.

Media Relations: Phyllis Pollack
Def Press Public Relations
818-349-2282
Route66@socal.rr.com


 
The Real Hip-Hop Network Global Media Announcement & Press Conference

IN CELEBRATION OF BLACK MUSIC MONTH, VIRGIN MUSIC, THE VIRGIN MEGASTORE, AND ICONS IN BLACK MUSIC JOIN THE HIP-HOP NATION WORLDWIDE IN A MAJOR ANNOUNCEMENT

ON THE NEXT GENERATION OF HIP-HOP MUSIC, COMMUNICATIONS AND BUSINESS.

Announcing The Inaugural Global Positioning & Deployment Of
THE REAL HIP-HOP NETWORK
And The Merger/Partnership Of
THE SOURCE MAGAZINE

Friday, June 17, 2005
9:30 am (edt)
Times Square Virgin Megastore
1540 Broadway
Level 2
New York, New York 10036

THE REAL HIP-HOP NETWORK was formed to create the world's first 24 hour television network, which focuses exclusively on Hip-Hop music, lifestyle and culture.

THE SOURCE MAGAZINE is the official and the largest most influential magazine of Hip-Hop music, culture and politics, and is the only independent voice for the Hip-Hop nation.

Hip-Hop today is celebrating 30 years of growth, and is a $10 Billion Industry.

Hip-Hop has become the number one musical, entertainment and marketing genre in the world, having effectively moved into the mainstream as global businesses tune in to the fact that Hip-Hop sells just about anything, and is here to stay.

THE BUSINESS OF HIP-HOP FACTS

In 2004 Sales of HIP-HOP CD's alone topped $1.5 Billion.
Annual sales of HIP-HOP clothing was $2.5 Billion.
Related HIP-HOP Merchandising & Marketing reached $1.7 Billion.


42% of songs in the weekly Billboard Top 20 charts that mention brand names were HIP-HOP.

The Number One Entertainment Programming Globally On MTV & BET is HIP- HOP.

Press Conference Participants
ATONN F. MUHAMMAD
President & Chief Executive Officer
THE REAL HIP-HOP NETWORK

ANTHONY MUHAMMAD
HIP-HOP Historian
Chairman, Board of Advisors
THE REAL HIP-HOP NETWORK

DAVID MAYS & RAY BENZINO
Co-Founders & Officers
THE SOURCE MAGAZINE

A.D. CRUSH
Co-Chair, Board of Advisors
THE REAL HIP-HOP NETWORK
&
Chief Brand Executive
THE SOURCE MAGAZINE

DOUG E. FRESH
Historic Hip-Hop & Rap Pioneer
Vice Chief Brand Executive
THE SOURCE MAGAZINE

A VARIETY OF HIP-HOP ARTISTS, PRODUCERS, PERFORMERS & VETERANS

THE MEDIA IS INVITED TO ARRIVE AS EARLY AS 8:30AM AND MAY GAIN ENTRY VIA THE FRONT DOOR OF THE VIRGIN MEGASTORE ENTRANCE.

CONTACT: Harvey Glenn, D. L. Fields, or Sachi Sood, all for The Real Hip-Hop Network, +1-713-256-6243.

Source: The Real Hip-Hop Network


 
H3 + D Apparel = H3D Apparel Acquisition Gives H3 Direct Access to the Greatest NBA Stars of Today

NEW YORK--(BUSINESS WIRE)--June 16, 2005--In a move designed to add to the Company's vertical integration, as well as community participation, H3Enterprises announced today the signing of a Purchase Agreement with D Apparel, Inc., makers of the ultimate apparel for NBA lovers and Hip Hop lovers alike, including its signature "D Bands" featured on BET. H3Enterprises ("HTRE") is the first publicly traded company dedicated exclusively to the Hip Hop Community. H3 is the owner, creator, franchisor, and licensor of HipHopSodaShops, H3Raps, H3WhiteTeaBeverages, H3Merchandise, Halls of HipHop, H3CyberSports, H3's WorldSeries Of CyberSports, H3O (hthreeonline.com) and after formal closing, H3D Apparel.

H3D Apparel will immediately begin producing all of the apparel sold out of H3's award winning HipHopSodaShops and will continue to negotiate Purchase Orders with the world's best known retailers. The acquisition also gives H3 the opportunity to talk directly with the brightest stars of the NBA about opening HipHopSodaShops in their own communities. All stars will be given the chance to participate in the SodaShops' Area Development Program as well as other H3 activities. H3 recently announced the signing of a 30 store Area Development Agreement for the booming Las Vegas market with UNLV legend and former NBA Champion, Jackie Robinson, who was also recently the owner/operator of 62 Pizza Hut franchises.

Vincent Norment, President of D Apparel, Inc. said "It's a blessing to become a part of the H3 team and all that it stands for. I will be speaking directly with my best friends and contacts in the sports and entertainment worlds to quickly further the development of the HipHopSodaShops, the biggest thing to happen to Hip Hop since Biggie. H3D has already become an active participant in several B-Ball charity events and tournaments featuring the best ballers and rappers in the world. We're now perfectly positioned to fully capitalize on what I call the 'Hip Hoop' phenomenon: all ballers want to rap, and rappers love to ball. The operations of our Company have been designed to give 'Hip' and 'Hoop' the opportunity to work together for the good of all our communities."

"It's great to add D Apparel and a man with Vincent's credentials, convictions and connections to our operations", said Company President Brian "H3" Peters. "Our Companies seem to fit as perfectly as our names. Owning every aspect of our franchising and retailing operations from top to bottom will add considerably to our margins both inside and outside the HipHopSodaShops, particularly on H3O (hthreeonline.com). The SodaShops are something the entire Hip Hop community can't wait to embrace.

"Along with H3 Chairman George Lois, I want to take this opportunity to publicly thank Charles Barkley, for being the only major public figure to proudly and repeatedly support Jayson Williams on National TV." continued Peters. "A real friend is a friend to the end. Keep your head up Jay; your eternal friends and teammates have just begun the fight to win back your good name and humanity. Let the truth be told."
------------------------------------------------------------------------
Contact:

For H3Enterprises, Inc.
Tom Lisker, 914-376-6767

------------------------------------------------------------------------
Source: H3Enterprises, Inc.


 
New Miami Label - SouthBeat Records - Plans Action-Packed 2006

Mixtape Showcases Exciting Roster of Multi-Talented Artists

MIAMI, June 15 /PRNewswire/ -- SouthBeat Records is dropping a mixtape this weekend to introduce themselves to the music community and showcase the lyrical prowess of some of their current roster of artists -- a roster that encompasses all of the best that Miami has to offer from Hip Hop to Latin Pop. The mixtape was mixed and arranged by the label's VP of Marketing, Eric Narciandi, otherwise known as 'Miami's mixtape king' DJ EFN.

SouthBeat's roster is an eclectic and multi-talented array of musicians including MTV MC Battle Champ; Wrekonize, clearly one of the South's freshest and most gifted young MCs; J-Shin whose debut album "My Soul, My Life" sold 200,000 units with its nearly gold single "One Night Stand"; Rayito, co-writer of Billboard #1 and #2 hits "Jaleo" performed by Ricky Martin, and "Llorare Las Penas" performed by David Bisbal; as well as the original, self-contained acts Mayday! and Algorithm. They also co-manage Garcia. This already well- reviewed Latin MC is currently listed on URB Magazine's Next 100 and was recently picked by Miami New Times as Miami's top Rap MC. Current singles from this roster include J-Shin's "Baby Mama Drama," produced by Streetrunner, Wrekonize's "Problem," produced by Ty Fyffe, Mayday!'s "Angles" and Garcia's "Let Me Hear Ya Say" featuring Pitbull -- produced by Midi Mafia. Some of the singles are on the current mixtape.

SouthBeat was founded in 2004 after Miami-based Guerilla Artist Recording Company presented two of the co-founders Robert Garner and Ernesto Morales with material from the recently crowned, Wrekonize. With the help of A&R Director Kether "nomadic" Gallu-Badat, SouthBeat has since gone on to sign a full suite of top talent whose diversity and creativity are refreshing, to say the least, in this current cookie-cutter music climate. Their addition of DJ EFN as VP of Marketing means that SouthBeat and its artists are assured only the finest and most innovative marketing, on both a guerrilla and corporate level.

SouthBeat Records' main objective for the future is simple -- use their Internet might to promote Miami's finest musical talent. Their Internet might comes from their partnership with sister company World Netmedia, whose arsenal of websites traffic over 6 million people daily. Speaking on their marketing plan, President and CEO Gregory Frankel points out, "There is no set formula because all of the rules are changing. What I can say for sure is that the music our roster is releasing will not only be heard through traditional avenues such as radio and television, it will also reach millions through our websites with targeted placements through our web-based enterprises." With regards to the music they are making Mr. Frankel says, "We're looking for real -- and we look for that in the talent we sign, and nurture the music in that direction. Our roster is as diverse as Miami. This means there is something for everyone."

More than just a record company, SouthBeat is following the trend towards full-service entertainment companies -- providing management and publishing services. The company also houses one of Miami's newest and best recording/mixing studios, located in the heart of South Beach. With a clean slate, fresh ideas and a platform of proven business success in new media -- the sky is the limit for SouthBeat Records. www.southbeat.com

For review copies of the mixtape, interviews or tours of the facility, please contact Nancy Byron/OGPR at (213) 709.1056 or Nancy.Byron@ogpr.net

Source: SouthBeat Records

CONTACT: Nancy Byron of OGPR, +1-213-709-1056, Nancy.Byron@ogpr.net, for
SouthBeat Records

Web site: http://www.southbeat.com/


 
Hip-Hop Remembers Rap Icon Tupac Shakur's Birthday 6-16

Although Tupac was taken from us long before he reached his full potential, his life and legacy will remain part of hip-hop culture as an important part of our history.

Distribution Source : ArriveNet

Date : Thursday - June 16, 2005

ThugLifeArmy.com Press Reminder -- (ArriveNet - Jun 16, 2005) --Today in remembrance we celebrate the birth of one of hip-hops greatest rap icons. Although he is no longer among us, Tupac Shakur is remembered as more than a rap musician', more than a gangsta rapper and much more than what the main stream press has painted him over his life and afterward. His music, writings and films will always be an inspiration to us and will always be with us.

Even though he was and still is, misunderstood by many; he is also loved and revered by many.

Although Tupac was taken from us long before he reached his full potential, his life and legacy will remain part of hip-hop culture as an important part of our history.

Tupac was lead into this world as Lesane Parish Crooks on June 16, 1971 in Brooklyn, New York; 34 years ago today.

His mother, Alice Faye Williams, aka Afeni Shakur; changed young Lesanes name to Tupac Amaru Shakur when he was very young.

Tupac Amaru was an Inca Indian revolutionary; the meaning of the name is Shining Serpent. Shakur in Arabic means Thankful to God. In later years Tupac would also be known as Makaveli.

Tupacs family was deep rooted in the struggle for civil and equal rights. His mother, Afeni, was an ex-Black Panther and deeply rooted in the movement. His godfather, Geronimo Pratt, and godmother, Assata Shakur, were also politically involved in the movement.

His step father Jeral Wayne Williams, aka Mutulu Shakur was also involved in the movement.

The rest of Tupacs family members are William Garland, Tupacs father, Maurice Harding, aka Mopreme, Tupacs step brother, and Sekyiwa Shakur, Tupacs half sister.

Tupacs family left Brooklyn and moved to Baltimore, Maryland. While living there Tupac attended The Baltimore School for the Performing Arts. It was apparent even at an early age that Tupac was a unique individual.

Then another family move found young Tupac in Oakland, California. This is where Tupac encountered many trials and tribulations as a young black male in urban America.

Read the full article at http://www.thuglifearmy.com/news/?id=1537

ThugLifeArmy.com celebrates this day that the Creator saw fit to bless us with the presence of Tupac Amaru Shakur. Although short lived his legacy, his mark has been left on all of us.

If you would like to know about the legendary icon figure, Tupac Shakur, please visit http://www.thuglifearmy.com/ Keeping the Legacy Alive!


 
Sean P.Diddy Combs Puts the BALLA in the Big Balla Weekend

The Biggest 5 on 5 tournament in the south now features 20 Sean John Rims with a host of other prizes for the fans provided by JRs Custom Auto, Driversselect, RBK, Pluckers, Finish Line, And What Clothing, Crest Infinity and Down Magazine.

(PRWEB) June 16, 2005 -- The Big Balla Weekend is coming to Dallas in a major way. On Sunday July 3rd at Reunion Arena in Dallas, the top eight 5 on 5 basketball teams in the south will compete for a grand prize of $10,000 and a pair of RBK shoes for each player. What Clothing originally announced that fans would receive 20 Rims but the people over at Weld Wheels said that youre not a Balla with just 20 rims so now they are teaming up with The Toymaker JRs Custom Auto in Irving, Texas to give away two sets of brand new 20 Sean John Rims (One set for the fans and one set for the winner of the Dunk competition).

In addition, JRs is giving away two DVD overhead video packages and they teamed up with Crest Infinity to give fans a chance to win the new 2006 Infinity M Class. Driversselect is still giving fans a chance to win the 2005 Bentley Continental by hitting a series of shots in 24 seconds and And What clothing is still giving out over $15,000 in cash prizes to the players.

Performances are still set by Cash Money Millionaire Lil Wayne along with Quint Black, Rocket Ismails group 214, D Town Records The Lava Girlz, up and coming artists Aquaman and Steve Austin and C-Money records group Gettsome Gang. Super Producer/ R&B sensation Link will also be performing along with the Multi Platinum R&B group Hi Five making their return. During the Fourth of July weekend a large number of celebrity performers, NBA and NFL players will pile into Dallas for the biggest 5 on 5 basketball tournament in the south, The Big Balla Weekend.

This event could not have happened without the support of our sponsors who also include Down Magazine, Pluckers Wing Factory & Grill, Finish Line and Air Jams Sports. This event is benefiting Texas Teen Summit and Unlimited Education & Sports.

Tickets go on sale Monday July 20th at Ticketmasters or log on to www.bigballaweekend.com. This is another And What! clothing and Coldfrunt Production.

CONTACT INFORMATION
Derryl Williams
COLD FRUNT PRODUCTIONS LLC
http://www.bigballaweekend.com/
972-934-6717


 
eMusic Unveils the Most Powerful Search Filter Ever-'PowerCharts'

eMusic PowerCharts' First-ever Interactive Functionality Allows Subscribers to Determine Who's 'Top of the Charts'

Want to download 'Most popular 50's Latin Jazz tracks from New York artists rated three stars or more by eMusic members?' Or, want to know which LA-based Hip-Hop artists are most acclaimed by critics? Now, you can.

NEW YORK, June 16 /PRNewswire/ -- eMusic (http://www.emusic.com/), the world's No. 2 digital download service-selling more than two million tracks monthly-today unveiled eMusic PowerCharts, the most advanced filtering/charting capability ever created for a digital music service.

Quite simply, PowerCharts enables the user to determine who's "top of the charts." For the first time, the user creates their own charts based solely on their own preferences from more than 100 attributes. A virtually infinite number of possibilities exist based on criteria including: top albums; artists; labels; composers; genres; styles within genres; decades within which the music was released; geographic areas from which the bands hail; ratings by eMusic editors; ratings by eMusic members; and whether the music was recorded live or not. Thus, a Ska fan can specify only Editor Picks from the 1990s. Or an alt-country aficionado can search only live Bloodshot Records recordings out of Chicago. PowerCharts' interactive technology allows the user to be as broad or specific as they please as they "chart their own course." In addition, once a user has created a chart, he or she can return again and again to the chart, as it updates daily.

"What is the point of a digital music service if it can't help you discover any good music? Historically, charts have been a powerful discovery tool but they are so inflexible ... handed down to you by radio stations and mass media, in categories that only they determine. We decided to change that," said David Pakman, COO of eMusic and a managing director of Dimensional Associates, the private equity arm of JDS Capital that owns eMusic, The Orchard and Dimensional Music Publishing. "Now eMusic PowerCharts put the power of chart creation in the hands of the user. This is second of many product innovations that we will debut this summer-last week, we launched the 'eMusic Dozens' where dozens of the best music writers, including the likes of Kevin Whitehead and former Rolling Stone editor Fred Goodman, offer up their 12 most essential albums across some 60 genres. eMusic continues to out-innovate other music stores, which offer their users basic 1999-era functionality. Instead, eMusic will continue to invent unprecedented ways to discover music as we solidify our position as the Number 2 digital download service and the clear independent music leader."

In addition to technology that leads the digital music industry, eMusic is unique among download services in offering a world-class team of music curators who pen authoritative, impassioned album picks, regular columns and feature stories. Its celebrated roster of curators includes such luminaries as: Editor-in-chief Michael Azerrad, an acclaimed author and editor; Pulitzer Prize-winning Justin Davidson (Classical); and No Depression co-editor Peter Blackstock. eMusic also features more than 100 new album reviews a month, written by a vast team of prestigious critics, including renowned blues journalist Robert Gordon, post-punk and electronic guru Simon Reynolds, jazz scholar James Lincoln Collier, MTV News anchor Kurt Loder and Sonic Youth guitarist Thurston Moore, American Splendor Comics author Harvey Pekar and author, producer and musician Lenny Kaye.

Compiled by a "who's who" of influential musicians, rock critics and authors, the recently launched eMusic Dozens represent their personal picks of the 12 most significant albums in each of more than 60 sub-genres-from Roots of Nirvana to Old School Punk to Modern Gospel and Eastern European Classical.

Highlights of eMusic Dozens include:

* Crooners by pioneering rock critic and legendary musician Lenny Kaye.
* Avant Jazz Albums and Jazz Guitar Albums introduced by famed jazz
critic Bill Milkowski.
* Jeff Chang's Can't Stop Won't Stop Dozen reflecting the name of his
best-selling book on the Hip Hop Generation.
* Extreme Metal by Jeff Darnielle, leader of the critically acclaimed
band Mountain Goats.
* NPR's Chris Nickson with a variety of Dozens on world music including:
Balkans, US World Music, Middle East & North Africa, Middle East &
North Africa, Bollywood, English folk and Irish Folk.
* Jambands by Dean Budnick, author of Jambands: the Complete Guide to
the Players, Music and Scene.

About eMusic


eMusic (http://www.emusic.com/) stands alone as the only digital music service that is 100% focused on serving the needs of independent music fans and independent labels. Delivering more than 2 million downloads each month, eMusic is among the top digital music services, offering a diverse catalog of 700,000 tracks from established and emerging artists in every genre from the world's top independent labels. eMusic was not only the first service to sell songs and albums in the popular MP3 format, it was the first company to launch a digital music subscription service. Unlike other services that severely restrict portability, eMusic allows members complete flexibility to burn CDs, transfer to MP3 devices and make multiple copies for personal use. eMusic also offers access to exclusive recordings from eMusicLive's network of premier music venues across the country. eMusic subscription plans start at $9.99 per month for 40 downloads. A free trial is available to all new users. Based in New York and San Diego, eMusic is wholly owned by Dimensional Associates, Inc., the private equity arm of JDS Capital Management, Inc.

NOTE: eMusic is a registered trademark and eMusic.com is a trademark of eMusic.com Inc. All other trademarks are the property of their respective owners.

Source: eMusic

CONTACT: Andy Morris of Andy Morris & Company, for eMusic,
+1-212-561-7465, andy@amc-pr.com

Web site: http://www.emusic.com/


6/15/2005

 
Hip Hop Press on Strike!

Just kidding! Actually, I'm moving and, for various reasons, may not be able to get Internet access for awhile. I will try to keep Hip Hop Press going during the interim, but not at the same level, which kind of sucks. Sorry.

PS - Go Pistons!


 
Take Down Inks Distribution Deal

Philadelphia based hip-hop label Take Down Records has inked a deal with Chris Schwartzs TriMedia Entertainment to distribute their upcoming film and soundtrack entitled Menace. The film is the follow up to Take Downs highly successful independent DVD/CD release New Jack City: The Next Generation which featured a long form music video film along with freestyle rap battles, unreleased music videos and a companion soundtrack.

TriMedias Rich Murray, who also heads RuffNation Films, commented, I'm extremely excited to be working with Take Down on the production of
Menace. Their grass roots approach to hip-hop filmmaking is like a breath of fresh air. We expect these guys to be the next big thing in the urban DVD genre.

Menace, directed by Take Downs Co-CEO Tim Gotti, will star the labels artists and tell its story through the use of traditional film and music video. Artists will include hip-hop heavyweights such as Bugsy, Daytona, and Snake as well as other established artists such as Def Jam/Rocafella artist, Freeway. The film is scheduled to begin shooting in July with a target release date of early November 2005.

Todd Wolfe, Take Downs President, stated, This is exactly the type of situation weve been working towards. Now, with an outlet like TriMedia to distribute our artists and projects world-wide, it will allow us to do what we do best and that is to create quality, cutting-edge urban entertainment. For more on Take Down Records, visit their website at www.takedownrecords.com.

Chris Schwartz is one of the pioneers of the hip-hop music industry. In 1989, he and his partners founded RuffHouse Records with a production and distribution deal through Columbia Records, a division of Sony. As CEO of RuffHouse, Schwartz achieved success and fame with groups such as Cypress Hill, Kris Kross, Lauryn Hill and the Fugees.

Founded in 2002, TriMedia is an international multimedia entertainment company with a focus on developing entertainment content. The company will primarily produce films and recorded music on the DVD and CD formats.

For more information, please contact:

Todd intell Wolfe
Take Down Records
intell@takedownrecords.com
(215) 222-1060 - office
(215) 222-1061 - fax


 
The School Entertainment & Activities Program (SEAP) Produces Another Musical Super-Star: DeLon

Past Artists Include Destiny's Child, Britney Spears and Usher

LOS ANGELES, June 14 /PRNewswire/ -- Born and raised in L.A. but reared in Sri Lankan values and culture, rapper DeLon has challenged the "commonality" of rap today. His Sri Lankan decent has already created a base sense of curiosity amongst his rapping peers, and this is only heightened by his uncommon lyrics and highly entertaining performance style. DeLon, a natural born artist perfected the art of being a performer at the age of 12. It's a miracle this young multicultural rapper had any links to hip-hop being that he was restricted from television, radio and any other outside interferences as young boy. But once introduced to the genius lyrics of the late hip-hop legend Notorious B.I.G he knew that writing, producing and performing was his passion and calling.

"My purpose is to bring unity amongst people and to educate them through my lyrics. The rap world is saturated with rappers that speak of money, hoes, and clothes. I'm attempting not to make that my focus. Granted everyone knows that those lyrics sell, but I've presented a way to make music without focusing on those worn-out issues," stated DeLon.

Today, DeLon is one of the most popular and highly requested artists on the renowned School Entertainment & Activities Program (SEAP) tour since Usher in the early 90's. The SEAP program is over 30 years old and is based out of Los Angeles, CA. The tour offers upcoming artist the opportunity to build a fan base and perfect their performances. SEAP has launched the successful careers of over 90% of its participants such as Usher, SWV, Tyrese, Dru Hill, Boys II Men, Destiny's Child, Britney Spears and many more.

DeLon is expected to take the same successful path as those great performers before him. DeLon has become so popular that he's been asked to continue the tour throughout the year and has built a fan base close to 10,000 people. His next scheduled date on the SEAP tour is

WHAT: What's Rights With Our Schools for Edutainment "Success" Lessons
for Life Academic Pep Rally.

WHEN: Monday, June 27, 2005 * 10:30 AM

WHERE: Berendo Middle School
1157 So. Berendo St. * Los Angeles, CA 90006

Source: DeLon

CONTACT: Catarah Hampshire, +1-323-330-0555, Catarah@arprmarketing.com,
for DeLon

NOTE TO EDITORS: Interested in arranging an interview with DeLon or covering this event, please contact Catarah Hampshire to schedule. Thank you in advance for your support.


 
Ruff Ryders Joins Forces with Artemis Records to Release Ruff Ryders Vol. 4: Redemption July 26

New album showcases old and new artists with all new music.

New York, NY (PRWEB) June 15, 2005 -- With a history of producing multi-platinum artists like DMX, Eve and Jadakiss, hip-hop power camp Ruff Ryders has teamed up with Artemis Records to release Ruff Ryders Vol. 4: The Redemption. Scheduled to release July 26, Ruff Ryders Vol. 4: The Redemption continues to bring their fans music for the streets with todays hottest artists. The first single, Get Wild produced by Scott Storch, is a funkadelic head banger featuring DMX, Jadakiss, Kartoon and Flashy.

Ruff Ryders Vol. 4: The Redemption also features veteran producer Swizz Beatz, as well as new Ruff Ryders producers Neo, Elite, and Mr. Devine. The line-up of artists on The Redemption includes N.O.R.E., Akon and Cassidy, legendary reggae star Bunny Wailer as well as The Ruff Ryders family: Jadakiss, Styles P, The Lox, Drag-On, Jin and newcomers Kartoon, Flashy, Aja and Pirate.

Demonstrating their staying power, fans can continue to expect hard-hitting singles like Drag-Ons crunk-inspired Throw It Up, Latin riddim Dame Reggaeton from Pirate and The LOXs street devotional Ruff Ryders for Life.

This album is the first joint venture for Ruff Ryders and Artemis Records. Selling over 3 million albums combined on their 3 previous Ryde or Die releases, Ruff Ryders has produced chart-topping singles like What Ya Want, Got It All, Ruff Ryders Anthem and WWIII. Artemis Records is currently home to a diverse group of artists including Grammy-Award winning singer/songwriter Steve Earle, Sugarcult, Zakk Wylde 's Black Label Society, Better Than Ezra, Little Barrie, Jaguar Wright, Ruff Ryders, Pretenders, and the late Warren Zevon. Artemis recently acquired the historic catalogue of Vanguard Classics and has launched Artemis Classics. It is also home to Tone-Cool Records, Triloka Records and Compendia. Artemis is helmed by CEO and President, Daniel Glass.

For More Information Please Contact:
Tasha Stoute/Strong Arm Media
646-732-7599

Carise Yatter/Artemis Records
212-433-1810


6/14/2005

 
Gorillaz is first band to launch next generation enhanced video

New technology allows for more in-depth, bespoke content behind the red button

London, UK -- (ArriveNet - Jun 14, 2005) --This week, Gorillaz is the first band to launch a next generation enhanced video for Feel Good Inc.

Using new template technology developed by MTV and its partner Ensequence, Gorillaz Feel Good Inc is one of the first videos to use the technologys modular capabilities that allow more in-depth, bespoke, multi-layered content to be added behind the red button.

Interactive content for the four-week Feel Good Inc. campaign includes track info, competitions and artist biogs, as well as each band members audio commentary on the video.

Lisa Gower, Digital Media Manager at Parlophone, comments, The new Gorillaz video takes the extended relationship interactivity offers and takes it a step further, giving fans a much richer experience. The new technology allows fans to get closer to their favourite artists and brings interactive content closer to the quality and choice found with the extras on DVDs.

For bands, the new technology means that interactive campaigns become more personalised, with better quality and greater amounts of content.

Matthew Kershaw, Head of Interactive, MTV Networks UK & Ireland, explains, "Offering greater flexibility, we now have the creative freedom to create bespoke interactive layers that complement each video and can be different depending on when the viewer accesses them, giving fans a far richer and more enhanced experience than they have had before".

Earlier this year, EMI Music UKs Virgin Records was the first label to launch an iTV campaign to promote the Chemical Brothers album, Push the Button. In July 2004, EMI, using MTV developed technology, launched an enhanced video on MTV for Robbie Williams Something Beautiful, which allowed fans to choose their own ending to the video.

About EMI Music UK Digital Media Division

EMI Music was the first major record company to establish a dedicated Digital Media division in 1998. The division, headed up by Danny Van Emden, the Digital Media Director, is responsible for the digital activity of EMI Music UK and Ireland and its individual music labels. In addition, each of EMI Musics record labels - EMI Records, Innocent, Parlophone, Virgin and the catalogue division - has a Digital Media Manager responsible for developing artist specific new media opportunities, promotions and web presence.

The Digital Media division develops many of the companys digital cross-marketing and artist promotions; providing exclusive content; managing data capture and eCRM systems; and monetising EMI Musics assets across the digital media. The division is also responsible for the EMI Music aggregate site, www.the-raft.com, which has been running for 11 years and won multiple awards.

With in house skills in journalism, programming, photography, SEO and design, the team is able to generate the right mix of copywriting and creativity to exploit a range of commercial opportunities. Working with EMIs Commercial Digital team, Digital Media has worked with retail, brand, online and mobile organisations. This year alone, the division has agreed a number of crucial deals with high profile partners including OD2, i-Tunes, mycokemusic, Napster, Orange and Vodafone Live.

Websites developed for well-known artists include Kylie.com, Kelis.co.uk, thethrills.com, nerduk.com, thedivinecomedy.com, doves.net and jamelia.com. The team is also responsible for creating artists web shops, selling physical products and exclusive merchandise, as well as developing mobile shops and download platforms.

EMI Music UK is part of The EMI Group, one of the largest music companies in the world and listed on the London Stock Exchange.

www.emimusic.co.uk

About MTV
MTV Networks UK & Irelands portfolio is comprised of nine music channels - MTV, MTV Hits, MTV Base, MTV Dance, MTV2, VH1, VH2, VH1 Classic and TMF (The Music Factory). MTV Networks music services are now reaching larger audiences than at any time in UK history, averaging over 17 million viewers each month according to BARB research. Collectively, they have the #1 ratings position in the market for multichannel households, regularly out rating the closest competitor by a ratio of around 2:1. MTV UK & Ireland was 2003 winner of Best Non-terrestrial Channel at the Media Guardian Edinburgh International TV Festival. MTV targets 16-34 year-olds and can be found online at mtv.co.uk, while MTV2 can be found online at mtv2europe.com. VH1 targets 25-45 year-olds and can be found online at vh1.co.uk, and TMF targets members of the entire family.

About Ensequence:
Ensequence is revolutionising the way advertisers, networks, channels, broadcasters, and operators interact with their viewers. Established in 2000, Ensequence is the premier provider of interactive TV software and professional services to create, test, and air interactive shows and commercials. Ensequence on-Q software suites reduce the time and financial commitment required to produce interactive content. Prominent interactive TV leaders such as the BBC and the Discovery Channel were first to adopt on-Q software. For more information about Ensequence, visit www.ensequence.com

Contact:

Anna Vickerstaff
immediate future Ltd.
0845 408 2031
pressoffice@immediatefuture.co.uk


 
Gorillaz limited edition album unlocks new secrets on website

Website at the core of promotion and launch of new album, Demon Days

London, UK -- (ArriveNet - Jun 14, 2005) --This week, Parlophone launches brand new content on the award-winning Gorillaz site.

In an integrated campaign, some of the sites new content is only accessible to fans with a copy of the limited edition of Demon Days. When fans insert the disc into their PC, they can enter the kitchen in Kong Studios, break into a cupboard and access an exclusive, downloadable bonus track, as well as PC wallpapers and screensavers.

www.gorillaz.com is the bands virtual home, Kong Studios, and is made up of various rooms and scenes, offering fans a 3D animated, interactive Gorillaz world.

As Gorillaz only exist in the virtual, online world, the website has been at the heart of the albums launch and promotion, as Lisa Gower, Digital Media Manager at Parlophone, explains.

Gower comments, Gorillaz.com allows fans a peek into their world. The new content continues the sites theme of playing and interaction, drawing fans further into Gorillaz world and adding to their experience. As Gorillaz obviously cant do physical interviews, gigs and signings, the new content allows fans to get closer to the band, adding greater value to the relationship.

The new content works to build further on Gorillaz world, offering greater details and realism. For the first time, a new area on the site offers visitors the opportunity to look through a telescope and look outside Kong Studios at the surrounding area. A real time night and day function has also been introduced, meaning that the site is transformed from day to night, depending on visitors local time.

Fans will also be able to enter one of the bands Winnebagos, where they can play three new games.

In Kong Studios kitchen, new features include an intercom that allows fans to buzz in various animations of the artists who collaborated with Gorillaz on the new album. These artists include Neneh Cherry, Sean Ryder, Ike Turner and De La Soul.

Fans can download the new album at Gorillaz Download Shop.

www.gorillaz.com won Yahoo! website of the year in 2002 and received over 450,000 unique visitors in April 2005. The site was designed by Jamie Hewlett and is maintained by his studio team at Zombie Flesh Eaters.

About EMI Music - Digital Media Division
EMI Music was the first major record company to establish a dedicated Digital Media division in 1998. The division, headed up by Danny Van Emden, the Digital Media Director, is responsible for the digital activity of EMI Music UK and Ireland and its individual music labels. In addition, each of EMI Music's record labels - EMI Records, Innocent, Parlophone, Virgin and the catalogue division - has a Digital Media Manager responsible for developing artist specific new media opportunities, promotions and web presence.
EMI Music UK is part of The EMI Group, one of the largest music companies in the world and listed on the London Stock Exchange.
www.emimusic.co.uk

For further information, please contact:
Anna Vickerstaff
immediate future Ltd.
0845 408 2031
pressoffice@immediatefuture.co.uk


 
AG Interactive and Def Jam Enterprises To Lead MEM 2005 Keynote 'Making Def Jam Mobile'

LONDON, June 14/PRNewswire/ --

- Famed Hip Hop lifestyle entrepreneur Russell Simmons, Chairman of Def Jam Enterprises with AG Interactive's mobile content expert, Bryan Biniak, to discuss Def Jam Mobile and European trends for mobile entertainment content

The Def Jam brand is synonymous with Hip Hop lifestyle worldwide and is a powerful draw for young consumers looking for the latest in urban fashion. Russell Simmons, Chairman of Def Jam Enterprises will join Bryan Biniak, Senior Vice President of AG Interactive and General Manager of AGmobile to discuss the world-wide impact of this iconic brand and its influence on the world of mobile content. The executives will deliver a must-see keynote address 'Making Def Jam Mobile' on June 16, 9:00 am GMT, at the Mobile Entertainment Market (MEM) 2005, the premier mobile entertainment event. www.mem05.com Ajax Scott, Publisher of MusicWeek, the leading weekly guide to Europe's most influential music market will host the keynote.

"The Hip Hop lifestyle has proven to be a global financial powerhouse," stated Russell Simmons, Chairman, Def Jam Enterprises. "The launch of Def Jam Mobile represents more than music. It represents the entire Hip Hop lifestyle including games, film, television, video, comedy, sports, fashion and news."

Def Jam Mobile represents a milestone in the establishment of a mobile entertainment marketplace, leveraging the strength and success that Russell Simmons and Def Jam Enterprises have earned in the Hip Hop market. The brand extends the Hip Hop empire that Mr. Simmons has built over the past two decades including Def Jam Recordings, Def Comedy Jam, Def Poetry Jam, Phat Farm, Baby Phat, Def Jam University, Run Athletics, Phat Farm Footwear, Def Jam Interactive, Def Films and Def on Demand cable network among others. Def Jam is a uniquely enduring lifestyle brand, which possesses unrivaled customer loyalty characterized by both a sense of community and shared cultural experience.

"The fact that Hip Hop acts regularly top ringtone charts all over the world emphasises just how much potential there is for urban-related mobile content in Europe. This is set to be a real growth business," stated Ajax Scott, Publisher, MusicWeek.

AG Interactive and Def Jam Enterprises partnered in 2004 to create Def Jam Mobile, the definitive platform for mobile Hip Hop lifestyle products and services. The partners recently announced the availability of seven new Def Jam mobile services in the U.S. providing a compelling variety of content ranging from the latest ringtones and games, to the first Hip Hop news services for phones. As part of the announcement, they debuted the industry's first Sportz Tonez which integrate game sounds, music and spoken word from athletes to create one-of-a kind tones for phones. www.defjammobile.com

"The launch of Def Jam Mobile is a major expansion of one of the most powerful brands in U.S. history and we are thrilled to offer this incredible portfolio of services to carriers globally," stated Bryan Biniak, Senior Vice President, AG Interactive and General Manager, AGmobile. "The Def Jam lifestyle is now available world-wide to consumers through a comprehensive range of products including the most original content available."

With plans to soon expand availability of wireless Hip Hop services into Europe and beyond, the partners offer carriers and content providers a powerful set of marketing and distribution skills to help them deploy new services and attract new customers. AG Interactive's offices in the UK, France, Spain and Romania provide keen insight into the local content trends which ensures the company's content development efforts are ahead of the industry. AG Interactive partners with many of Europe's top mobile operators including Proximus, Mobistar, Vodafone (Germany, Spain and Italy), SFR, O2 (UK and Germany) Orange, Bouygues Telecom, Telefonica MoviStar and Wind. The company also has marketing partnerships with major European media firms include Antena 3, MTV, MCM, France 2, Skyrock, NRJ, RMC Info Talk Sport and Capcom.

AGmobile, AG Interactive's mobile division, has grown to a force of 150 employees worldwide. AGmobile has launched 17 unique applications in the past 12 months supporting Def Jam Mobile, Univision Movil, MIDIringtones and Blue Mountain Mobile.

About Def Jam Enterprises

Def Jam Enterprises, a subsidiary of Rush Communications' fashion and entertainment empire, offers consumers a wide range of popular products and services in a variety of industries including fashion, film, gaming, and mobile. By leveraging the power of the Def Jam brand, Def Jam Enterprises has co-produced two highly successful video games with Electronic Arts: Def Jam Vendetta and Def Jam Fight For NY. Since its launch last year, Def Jam University has already established itself as a premier urban fashion brand. Def Jam Mobile, in partnership with AG Interactive, is the premier provider of Hip Hop content for wireless consumers. Def Jam Enterprises will continue to expand into new arenas by staying true to the logo.

About AG Interactive

AG Interactive is a leader in mobile content development and multi-channel distribution solutions. The company offers innovative multi-cultural expression solutions for consumers for wireless and multimedia platforms. The company operates a network of the industry's most popular sites including Def Jam Mobile, Univision Movil, MidiRingtones.com, AmericanGreetings.com, BlueMountain.com, BlueMountainCards.co.uk, and Egreetings.com. The company has site partnerships with Internet services innovators AOL(R), MSN(R) Yahoo(R) and EarthLink(R) and content partnerships with brand icons such as Warner Bros. and Rush Communications. The wireless division has partnerships with all leading branded content and cellular providers who maximize American Greetings Corporation's massive retail and online distribution network. With over 20,000 high quality greetings and other types of expressive content available, AG Interactive sites are the premier online greeting card destinations -- attracting more than two million paying subscribers and millions of unique visitors per month. AG Interactive is the new media subsidiary of American Greetings Corporation (NYSE: AM), which is headquartered in Cleveland, Ohio and is one of the world's leading manufacturers of social expression products. www.interactive.ag.com

Web site: http://www.ag.com
http://www.mem05.com
http://www.defjammobile.com
http://www.interactive.ag.com

Source: AG Interactive

David Bramley of Platform PR, +44-771-1239-062, or +44-208-964-9149, for AG Interactive UK; or Christian Harris, Country Manager UK of AG Interactive UK, +44-778-6916767; or Pamela Preston, of Breakaway Communications, +1-212-590-2554, for AG Interactive; or Lauren Wirtzer, VP of Marketing of Def Jam Enterprises, +1-212-840-9399


 
MENTOR Announces Recipients of 2005 Excellence in Mentoring Awards

The Royal Bank of Scotland Group; Danny, Russell and Joseph 'Rev. Run' Simmons; and Best Buddies International Honored at National Recognition Event

ALEXANDRIA, Va., June 14 /PRNewswire/ -- Bankers, entertainers and non- profit leaders are being honored for outstanding efforts to expand mentoring opportunities to children, as part of MENTOR/National Mentoring Partnership's 2005 National Recognition Event. MENTOR, the national voice for youth mentoring programs, is hosting Mentoring's Big Night tonight at New York City's Chelsea Piers. The event will honor The Royal Bank of Scotland Group; Danny, Russell and Joseph "Rev. Run" Simmons, founders of Rush Philanthropic Arts Foundation; and Best Buddies International.

"Mentoring can have a profoundly positive impact on the children who participate. Research shows that mentoring benefits kids academically, socially and emotionally, as well as in terms of their health and safety," said Gail Manza, MENTOR's Executive Director.

Mentoring's Big Night honors individuals and organizations who provide exemplary leadership and innovation to support mentoring. The Excellence in Mentoring Award is the nation's premier mentoring award for honoring the very finest mentoring programs and advocates. MENTOR selects honorees for their dedication to helping young people achieve their potential through mentoring.

The Royal Bank of Scotland Group (RBS) and Group Chief Executive Sir Fred Goodwin is receiving the Excellence in Mentoring Award for Innovation for the bank's creative approaches to community investment. RBS partnered with The First Tee to create RBS/The First Tee Mentor Program. This program, which was first introduced in New York City in October 2004 and will be expanded to other communities around the country, matches mentees and mentors (primarily RBS employees) and uses golf to teach core life values like honesty, integrity, sportsmanship and a solid work ethic.

RBS employees who have volunteered for the program are sold on it. As mentor Mallika Mathur, notes, "It's a very emotionally rewarding experience to be able to get outside of the office and give your time back. I've never worked for a company before that is so involved or encourages volunteering. The reward I get is being able to help someone like [my mentee] Dlilah see that there is more out there."

Brothers Danny, Russell and Joseph "Rev. Run" Simmons are receiving the Excellence in Mentoring Award for Leadership in Arts and Entertainment. Since 1995, through their Rush Philanthropic Arts Foundation and core programs that include Rush Grants; Rush Arts Gallery and Resource Center; and Rush Kids and Rush Impact Mentorship Initiative, the Simmons brothers have been mentoring aspiring young artists and introducing them to the importance of performing arts, as well as encouraging young adults to get out and vote.

Russell and Joseph Simmons also actively support the Hip-Hop Summit Action Network (HSAN), a non-partisan, national coalition of hip-hop artists, education and civil rights activists and youth leaders. Russell and Danny Simmons were instrumental in expanding youth programming around the critically acclaimed series, "Def Poetry Jam." Danny Simmons' Project Diversity, a multi-venue exhibition, features 200 artists.

Anthony K. Shriver and Best Buddies International is receiving the Excellence in Mentoring Award for Program Leadership. Since 1989, Best Buddies has helped people with intellectual disabilities forge friendships with buddies, who each serve as each other's mentor. The idea for Best Buddies grew out of Shriver's first-hand experience with people who have intellectual disabilities and often lack opportunities to build friendships with people who are non-disabled. Best Buddies also helps those who are unable to attain or maintain a job develop and share skills useful in the workforce. Best Buddies has six volunteer programs; one of which is e- Buddies(R), an e-mail friendship program, that uses technology to help friendships flourish. Together, Best Buddies volunteers annually contribute support services that equate to $61 million.

"I am honored to be recognized by MENTOR," said Anthony K. Shriver, founder and chairman of Best Buddies International. "Just as MENTOR believes that each of us need someone to provide us with guidance and support, Best Buddies believes everyone deserves a friend. In friendship, we have the opportunity to mentor each other, and the result is mutually beneficial."

MENTOR leads the movement to connect America's young people with caring adult mentors by expanding the world of quality mentoring. To learn more about MENTOR, please visit http://www.mentoring.org/. For more information about Mentoring's Big Night, please call The Vantage Consulting Group, 212-888-7003.

Source: MENTOR/National Mentoring Partnership

CONTACT: Danielle Troyan of MENTOR-National Mentoring Partnership,
+1-703-224-2222, or cell: +1-202-320-3212

Web site: http://www.mentoring.org/


 
SIRIUS Satellite Radio Signs Agreement With Sprint

NEW YORK, June 14 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio (NASDAQ:SIRI) today announced an agreement with Sprint (NYSE:FON) to offer select SIRIUS Satellite Radio programming. Some of the music channels being evaluated by Sprint and SIRIUS for the new service include new hits, classic rock, hip-hop, country, blues and soul to jazz and Broadway's best music. The new Sprint service will be available nationwide, and both companies plan to announce more specifics of the service, as well as the price later this year.

(Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )

"Our exceptional programming is the primary force behind the rapidly growing success of SIRIUS, and we are excited about this venture with Sprint," said Scott Greenstein, SIRIUS President of Entertainment and Sports. "One of our goals is to make this unique content available to as many Sprint PCS Vision(SM) customers as we can, over as many multimedia devices as possible."

About SIRIUS

SIRIUS delivers more than 120 channels of the best commercial-free music, compelling talk shows, news and information, and the most exciting sports programming to listeners across the country in digital quality sound. SIRIUS offers 65 channels of 100% commercial-free music, and features over 55 channels of sports, news, talk, entertainment, traffic and weather for a monthly subscription fee of only $12.95. SIRIUS also broadcasts live play-by-play games of the NFL and NBA, and is the Official Satellite Radio partner of the NFL.

SIRIUS radios for the car, truck, home, RV and boat are manufactured by Alpine, Audiovox, Blaupunkt, Clarion, Delphi, Jensen, JVC, Kenwood, Pioneer, Sanyo and XACT Communications. Available in more than 25,000 retail locations, SIRIUS radios can be purchased at major retailers including Best Buy, Circuit City, Crutchfield, Office Depot, Sears, Target, Wal-Mart and RadioShack. SIRIUS is also available at heavy truck dealers and truck stops nationwide.

SIRIUS radios are currently offered in vehicles from Audi, BMW, Chrysler, Dodge, Ford, Infiniti, Jeep(R), Lexus, Lincoln-Mercury, Mazda, Mercedes-Benz, MINI, Nissan, Scion, Toyota, Porsche, Volkswagen and Volvo. Hertz currently offers SIRIUS at major locations around the country.

Click on http://www.sirius.com/ to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2004 filed with the Securities and Exchange Commission. Among the key factors that have a direct bearing on our operational results are: our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming partners, our competitive position and any events which affect the useful life of our satellites.

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION This news release includes certain estimates, projections and other forward-looking statements. Future performance cannot be ensured. Actual results may differ materially from those in the forward-looking statements. The words "estimate," "project," "intend," "expect," "believe" and similar expressions are intended to identify forward-looking statements. You should not place undue reliance on forward-looking statements, which speak only as of the date of this news release. Sprint is not obligated to publicly release any revisions to forward-looking statements to reflect events after the date of this news release or unforeseen events. Sprint provides a detailed discussion of risk factors in their periodic SEC filings.

G-SIRI

Contacts:
Jim Collins
Media
212-901-6422
jcollins@siriusradio.com

Michelle McKinnon
Analysts
212-584-5285
mmckinnon@siriusradio.com

Jaymie VanValkenburgh
Investors
212-584-5158
jvanvalkenburgh@siriusradio.com

Photo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125

Source: SIRIUS Satellite Radio

CONTACT: Jim Collins, Media, +1-212-901-6422, jcollins@siriusradio.com,
Michelle McKinnon, Analysts, +1-212-584-5285, mmckinnon@siriusradio.com,
Jaymie VanValkenburgh, Investors, +1-212-584-5158,
jvanvalkenburgh@siriusradio.com, all of SIRIUS Satellite Radio

Web site: http://www.sirius.com/


 
Fat Joe Gets It Poppin' as New Album Is Set to Drop

"ALL OR NOTHING" Hits Stores Tomorrow, June 14th; "Get It Poppin' (feat. Nelly)" Exploding at Radio & Video; Entire Album Streaming Exclusively at MTV's "The Leak"

NEW YORK, NY--(MARKET WIRE)--Jun 13, 2005 -- Atlantic recording artist Fat Joe hits stores from coast to coast tomorrow, June 14th with the release of his much-anticipated new album, "ALL OR NOTHING." The collection -- the hip-hop superstar's first solo outing in three years -- features the breakout summer single, "Get It Poppin' (feat. Nelly)." Currently bulleting up the charts at multiple radio formats, the track is poised to be the latest in Fat Joe's streak of massive crossover hits, following last year's #1 smash, "Lean Back," by Terror Squad.

"ALL OR NOTHING" is Fat Joe's sixth solo collection, his first since 2002's acclaimed "LOYALTY." The set sees Joe joined by a number of longtime friends and new collaborators, with guest appearances by such superstars as Nelly, Jennifer Lopez, R. Kelly, Lil Jon, Mase, and Eminem. The album also finds Joe teaming up with a veritable who's who of today's hottest hip-hop producers, including Cool & Dre; Timbaland; Swizz Beatz; Scott Storch; Just Blaze; DJ Khaled; LV; Streetrunner; Nyce Boy, Gregory Bruno & Cory Rooney; and The Runners & DJ Nasty & LVM.

The boisterous "Get It Poppin' (feat. Nelly)" is quickly exploding at radio, where it is currently #9 with-a-bullet at CHR/Rhythmic outlets. The #1 most-added track at CHR/Pop last week, it has now bulleted into the top 40, while also leaping into the top 30 at Urban radio nationwide.

The "Get It Poppin'" companion video is blowing up at music television outlets across the board. At MTV, the clip -- directed by Chris Robinson (Usher & Alicia Keys, Jay-Z, P. Diddy) -- is a network-wide smash, the week's #11 most-played video. Joe closed out MTV's "TRL Spankin' New Sounds of Summer Week" in Las Vegas on June 3rd with a performance of "Get It Poppin'." The video is now lighting up the "Total Request Live" hot lines, where it made its "TRL" premiere June 6th, entering the countdown at #10. Over at MTV2, "Get It Poppin'" is the #9 most-played clip, in advance of Fat Joe's highly anticipated live performance -- alongside fellow Atlantic artists T.I. and Juvenile -- on "MTV's $2Bill Show," set to premiere on June 19th.

As if all that weren't enough, the "Get It Poppin'" video is popping all across the MTV universe, with major rotation on all the network's many outlets, including MTV Jams, MTV Hits, MTV U, and MTV.com. Joe has a number of MTV appearances set for the coming weeks, including his installment of the popular "MTV Diary," slated to debut on June 21st. He also co-hosted MTV's "Movie Awards Red Carpet Pre-Show" festivities, which aired on June 9th.

Last, but most certainly not least, the week of June 7th though 14th sees MTV offering Fat Joe fans a full-length preview of "ALL OR NOTHING." For the first time ever, MTV's "The Leak" is simultaneously streaming an album in its entirety at both MTV.com and *MTV, the network's wireless platform, available exclusively to Virgin Mobile subscribers.

Moving on to BET, "Get It Poppin'" is currently the #6 most-played video overall, while continuing to draw frequent play on the channel's "Rap City." Joe appeared on BET's "Hosted Saturday" on June 11th, and on the album's street date, June 14th, he will appear on "106 & Park" -- where "Get It Poppin'" recently made a top 10 countdown debut -- for an exclusive interview and a special live performance. And over at Fuse, Fat Joe will make a live appearance on "Daily Download" tonight, June 13th, at 6pm (ET).

Also set for June 14th, Fat Joe will celebrate the release of "ALL OR NOTHING" by taping an upcoming performance on NBC's "Last Call With Carson Daly," slated to air on June 21st.

In the online world, Fat Joe performed an exclusive set for Yahoo! Music's Live @ Launch series. In addition, he taped an in-studio set for RollingStone Originals, currently being sold as an exclusive digital EP on Rhapsody and promoted on Rollingstone.com.

On the road, Fat Joe recently wrapped up the national "Sweat/Suit Tour" with Nelly, and he is now hitting major markets for a packed slate of promo activities in support of "ALL OR NOTHING."

Since making his debut back in 1993, Fat Joe has been a pioneering force in Latino hip-hop, breaking barriers at every turn to become one of modern rap's most commanding figures. Over the past decade, the Puerto Rican/Cuban Bronx native has made his mark on the entirety of urban culture, from clothes to film to music. His albums -- which include 2001's RIAA platinum certified "JEALOUS ONES STILL ENVY (J.O.S.E.)" -- have spawned a bounty of hit singles, including the top 5 smashes, "What's Luv? (feat. Ashanti)" and "We Thuggin' (feat. R. Kelly)." In 2004, he teamed up with his Terror Squad crew for the year's biggest hip-hop hit, "Lean Back," earning his first-ever #1 single as well as a Grammy Award nomination for "Best Rap Performance by a Duo or Group."

Contact:

Contact:
Cara Donatto
Atlantic Records
212-707-3060
Email Contact

Aimee Morris
Flawless Media
718-875-1877
Email Contact


 
Ludacris Hosts Tour of THE RED LIGHT DISTRICT

Live in Concert from Amsterdam, ''A State of Mind''; First Long-Form DVD Follows Double-Platinum Success of 4th Album


Ludacris' The Red Light District DVD (Photo: Business Wire)

NEW YORK--(BUSINESS WIRE)--June 13, 2005--

"Get Back" and "Number One Spot" Rap/R&B/Pop crossover hits give it up for third single and video, "Pimpin' All Over the World" featuring Bobby Valentino

Island Def Jam/Disturbing Tha Peace recording artist Ludacris - whose latest movie Crash- has built a career on going where no Dirty South rapper has gone before, and his RIAA double-platinum album THE RED LIGHT DISTRICT is no exception. After spinning off a pair of top 10 Rap/ top 10 R&B/ top 20 Pop hit singles and videos with "Get Back" and the current "Number One Spot" - and with "Pimpin' All Over the World" (featuring IDJ/DTP R&B sensation Bobby Valentino) which features a video shot in South Africa, the first ever for any hip hop artist - the album now inspires The Red Light District DVD, the first long-form DVD from Ludacris, set to arrive in stores on July 19th.

Certainly the first time that any hip-hop artist has hosted a tour of the pimpin' and tokin' capital of the world, at the heart of Red Light District is a 10-song concert performance from Ludacris' favorite European vacation spot. "I know that the first thing people think of when they hear 'Red Light District' is Amsterdam," he says, "but I'm referring to a state of mind. Where there are no limitations to what I can say, or I can do." In addition to the live material on the DVD are 3 un-cut original unreleased video clips including one for "Blueberry Yum Yum," another track from the album, featuring fellow Atlanta Dungeon Family rapper Sleepy Brown. The DVD also includes interviews with the women of the Red Light District and tours of their unique cafes.

The 4th album from Ludacris, THE RED LIGHT DISTRICT is another all-star affair - with more guest appearances by DMX, Nate Dogg, Trick Daddy, Nas, Doug E. Fresh and others. The album follows-up 2003's double-platinum Chicken-N-Beer, the #1 Pop/#1 R&B, success that gave Ludacris his first across-the-board #1 Rap/#1 R&B/ #1 Pop crossover smash hit single with "Stand Up." Ludacris' mega-selling streak began with his debut, 2000's triple-platinum Incognegro (aka Back For the First Time, with "What's Your Fantasy" and "Southern Hospitality"); followed by 2001's triple-platinum Word Of Mouf (with "Area Codes," "Move B***h," and "Saturday (Oooh Oooh!)").

Ludacris, who won positive reviews from film critics for his co-starring debut role in 2003's 2 Fast, 2 Furious, received rave reviews for his acting turn in the critically acclaimed Crash, a Lion's Gate film starring Sandra Bullock, Don Cheadle, Matt Dillon, Terrence Howard, Thandie Newton, and Ryan Phillippe. Acting is something Ludacris takes very seriously; so much so that for his cinematic endeavors he is billed under his real name, Chris Bridges. He teamed up again with Terrence Howard for the highly anticipated Sundance discovery Hustle and Flow, produced by John Singleton, set to open nation wide in theatres July 2005.

Just as strong as his commitments to music and acting is his involvement as chairman of The Ludacris Foundation, the non-profit organization he created three years ago. The Ludacris Foundation's mission is to help young people achieve their dreams through the encouragement of "Principles of Success," and to show young people in America they are the builders of their future. The Foundation reaches those goals by incorporating music and the arts to connect with young people by listening to their views, issues, and challenges. Giving back is something of utmost importance to Ludacris, who often participated in community service outreach back in his days as a popular DJ on Atlanta's Hot 97.
Contacts
Island Def Jam
Jana Fleishman, 212-445-3298
jana.fleishman@umusic.com


 
Uncle Luke, with Urban Box Office, is Looking for Ms. Freaky Soul 2005

Readies Tell-All Audio Book ``Luke Campbell's Soup For The Freaky Soul: The Sexploits of Uncle Luke,'' and Tribute CD ``Don of All Don's'' with Accompanying DVD

NEW YORK--(BUSINESS WIRE)--June 13, 2005--Uncle Luke is coming to a town near you to find Ms. Freaky Soul 2005, the new spokesmodel for his sensational CD/DVD audio book, Luke Campbell's Soup For The Freaky Soul: The Sexploits of Uncle Luke. Urban Box Office (UBO) and Uncle Luke are putting together a national tour (dates TBA) to find Ms. Freaky Soul 2005. The winner will go on tour with Uncle Luke, appear on television, radio and in magazines with Uncle Luke as well as receive $5,000 cash and other fabulous prizes.

The audio book, Luke Campbell's Soup For The Freaky Soul: The Sexploits of Uncle Luke, is due for release in September and features true stories about many of your favorite entertainers and athletes. Accompanying this release is Uncle Luke's CD release, Don of All Don's, a tribute album to Luke that marks fifteen (15) years in the music business and features songs by Petey Pablo, Jacki O, Pitbull, Trick Daddy and more. Also included is a DVD with some of your favorite Freak Show footage.

"This project celebrates fifteen (15) years of my being in the entertainment industry and I figured it would be great to share with the world my memoirs. Everybody wants to know what happened behind the scenes of my famous freaky parties. Now you get your chance to know as I relive them through my audio book," states Luke.

Uncle Luke is the Godfather of Southern Hip Hop and the independent Hip Hop label. A man of many firsts, Luke Campbell took on naysayers by winning the right for every music-maker to have the freedom of speech on recordings. He's the reason the parental advisory sticker was invented. In fact, he invented the original "freakfest," with his celebrity-driven "Freak Shows" and some of the most famous Crunk stars today say Luke and his Bass music empire is the birthplace of Crunk music. Good or Bad Luther Campbell has always gone against the grain, making winning moves the whole way.

For more information on Luther Campbell, interviews, or press kits please contact Tremedia: Tresa Sanders or Dijuana Jordan @ 845.623.2325 or via email at tremedia@optonline.net or tremedia1@optonline.net respectively or contact UBO: Ginelle Nicolas @ 212.918.0050 or email @ ginelle@ubo.com.
Contacts
Tremedia
Tresa Sanders, 845-623-2325
tremedia@optonline.net
OR
Dijuana Jordan, 845-623-2325
tremedia1@optonline.net
OR
UBO
Ginelle Nicolas, 212-918-0050
ginelle@ubo.com


 
FLIPSYDE: Combine the Urgency of Hip Hop With the Power of Rock and Infuse Them With Political Awareness and Social Activism

To Release Debut Album, 'We The People' on July 12th

Upcoming Bay Area Performances Include Live 105's BFD 2005, Slim's and Virgin Megastore

NEW YORK, June 13 /PRNewswire/ -- Oakland's own, Flipsyde, will release their debut album, "We the People," on July 12th via Cherrytree/Interscope Records.

Where hip-hop has become a force for social change, Flipsyde, the politically conscious & musically unconventional, yet harmonious and innovative outfit consists of Piper's consummate MC skills and stinging rhymes culled from his experiences on the streets of Oakland, Steve Knight's emotive voice and adhesive melodies and Dave Lopez' inspired Latin-flavored flourishes of blazing guitar. The eclectic results seamlessly fuse with the turntable scratches of DJ Sharp.

On the completion of a well-received European run with Snoop Dogg/The Game, followed by the Black Eyed Peas tour and major European Festivals, Flipsyde's first single, the infectious, "Someday," has garnered phenomenal support from influential radio stations, stateside, such as San Francisco's' Live 105 and Wild 94.9. The commercial single is currently available, ranked as the #5 top selling single in San Francisco, with nearly 2500 downloads sold on ITUNES.

Their aptly titled album "We the People" represents, "We the People ... of the world; a new declaration of independence without political boundaries," as explained by razor-sharp MC, Piper. "Our music promotes unity, peace and the empowerment of people."

This summer, Flipsyde will embark on a European tour with The Game, followed by the European Anger Management Tour 3, alongside Eminem and 50 Cent, in September. Before then, be sure to catch Flipsyde on the following US dates:

Upcoming Shows:
June 10 Live 105's BFD @ Shoreline Amphitheatre
June 16 San Francisco -- Slim's
June 17 Virgin Megastore @ 12:30-1PM (Union Square, 2 Stockton
Street, SF, CA)
June 21 Sacramento -- Boardwalk

Source: Cherrytree/Interscope Records

CONTACT: Tracy Bufferd, +1-212-777-5110, tracyb@ksmgmt.com, for
Cherrytree/Interscope Records

Web site: http://www.flipsyde.com/


 
Be among the First to View the New Dance Like We Do Interactive hip-hop DVD

By Cris Judd and Eddie Garcia at ProDance 2005!

World famous choreographers Cris Judd and Eddie Garcia have scored big with their innovative, new, interactive instructional dance DVD, where they lead you through the steps to master seven original hip-hop dance routines and give you a sneak peak into their lives behind the scenes.

(PRWEB) June 14, 2005 -- Cris Judd and partner Eddie Garcia, two of the worlds top choreographers, are giving you a rare opportunity to bring their Master Dance Class into your home! Dance Like We Do is the ultimate hip hop instructional dance DVD. Using patented Dynamic Multi-Angle Instructional System, Cris & Eddie teach the moves that make them two of the hottest, most in-demand choreographers working in the entertainment business today, and you will be among the first to have the opportunity to purchase your very own copy at the ProDance Expo, with Cris and Eddie on hand to autograph copies!

We are so excited to have Cris and Eddie as choreographers at ProDance this year, and I know the attendees cant wait to see the new DVD, says Rosalyn Jones, Founder-CEO of ProDance. The ProDance Expo will take place Monday August 1 and Tuesday August 2, 2005 exclusively for ProDance attendees. The public can only attend the ProDance expo with the purchase of a ProDance showcase ticket. For tickets, please visit the James L. Knight Center box office, or online at www.ticketmaster.com.

The ProDance Expo is a natural extension of ProDance, says, Cheryl Lawson, CEO & President of The Perfect Date, the event coordinator for ProDance 2005. The atmosphere, and energy of ProDance and the ProDance Expo will be unlike anything youve ever seen.

About Dance Like We Do:
Dance Like We Do features 7 completely original routines choreographed exclusively for you by Cris & Eddie, Whether you aspire to bring your professional career to another level or simply want to know the latest, hottest moves, Cris & Eddie will have you dancing like they do in no time. For more information visit www.dancelikewedo.com

About ProDance:
ProDance is a powerhouse weekend of dance for high-profile choreographers, directors, and dancers representing the NBA, NFL, WNBA, CFL, AFL and other professional sports leagues. Founded in August 2000 by Rosalyn Jones, ProDances mission is to positively impact each participant by offering effective strategies to improve the overall entertainment value to their respective franchises. Rosalyn is a former NCA instructor, choreographer for the San Antonio Spurs Silver Dancers (1992-2003), and has owned and operated her own cheer/tumbling/dance studio for many years.
For more information, please visit http://www.prodance.net.

About The Perfect Date, Inc.
The Perfect Date, an event-planning and marketing firm, provides planning services for events like corporate meetings, race events and party planning. Since 1992, The Perfect Dates CEO & President, Cheryl Lawson, has planned some of the most exciting meetings, events and parties in the country. After working for 16 years with Fortune 500 companies like General Motors and Fleetwood RV, Lawson founded The Perfect Date in 2000. For more information, please visit http://www.theperfect-date.com.

CONTACT INFORMATION
Cheryl Lawson
THE PERFECT DATE, INC - ProDance
http://www.prodance.net/
8888737789


 
Boost Mobile Hits the Street Hard, Fast and with a Lot Of Net

Lifestyle-Based Wireless Telecommunications Brand Sponsors Fifth Annual AND1 Mix Tape Tour; Adds AND1 Athletes AO and Prime Objective to Official Team Roster

IRVINE, Calif.--(BUSINESS WIRE)--June 6, 2005--AND1 Mix Tape Tour - one of Boost Mobile's premier sponsorships - kicks off in Oakland, Calif., this Friday, marking the beginning of its fifth summer tour. Participating on the tour are newly signed Boost(TM) team athletes Aaron Owen (aka AO) and Lonnie Harrell (aka Prime Objective), who will take on the toughest basketball talent each city has to offer.

"Boost Mobile is back for a second year sponsoring the AND1 Mix Tape Tour and we can't wait. The players, antics, the hype - basically the whole experience is a marvelous, must-see event for everyone," said Daryl Butler, senior manager of events and sponsorships for Boost Mobile. "We are also thrilled to announce the addition of AO and Prime Objective to the official Boost team roster. These guys are innovative, irreverent, and engaging, all of which are brand values at Boost. We're delighted to have them join our efforts as we continue to support and recognize the artistic excellence and creative expression of these ballers and their fans."

All the best streetball players from around the U.S. will test their skills against the AND1 players including new team members Dennis Chism (aka Spyda), Jamar Davis (aka Pharmacist) and Eric Holmes (aka Spinmaster) as they exhibit their talents and compete for a "spot on the bus" and ultimately an endorsement deal with AND1.

Boost's sponsorships and events team will be on site at all of the tour's 30 stops giving away merchandise, demonstrating products and providing attendees with a memorable experience. AND1 Mix Tape Tour dates and locations are available at www.and1.com along with photos, streaming video and more.

About Boost Mobile

Based in Irvine, Boost Mobile(TM) LLC, a subsidiary of Nextel Communications Inc. (NASDAQ:NXTL), is a lifestyle-based telecommunications brand focused on offering premium Pay-As-You-Go wireless phones and services to the youth market. Since 2002, Boost Mobile's quality products and unique branding efforts, which fuse action and urban sports, music, fashion and entertainment, have enabled American youth to boost their lifestyle and status, build stronger connections and achieve greater independence. Boost Mobile is now recognized as a brand that embraces diverse youth culture, lifestyles and interests. Boost's popularity among American youth has generated rapid success, making it one of the fastest-growing wireless services in the U.S. with more than 1.5 million customers. Boost(TM)-branded wireless phones with its exclusive nationwide Boost(TM) Walkie-Talkie service, and Re-Boost(TM) cards are available nationwide at locations where youth prefer to shop, including national retailers such as Target, Best Buy, Wal-Mart, Sam Goody, and Media Play. Boost phones and service are also available at Nextel Retail Stores, independent wireless dealers, and online at www.boostmobile.com. Re-Boost cards may also be purchased at national convenience stores, including 7-Eleven and Circle K. Experience Boost on the Web at www.boostmobile.com.

Contacts
Boost Mobile Media Bureau, 310-665-0290
press@boostmobile.com


6/13/2005

 
Reebok and Jay-Z Team Up to Offer One Person an Internship with Def Jam Records

Willing to Serve Under the Carter Administration?
If So, Jay-Z Wants to Hear From You

CANTON, Mass., June 9 /PRNewswire-FirstCall/ -- Ever wonder what it takes to produce a multi-platinum album, write the perfect lyrics to a hit song or manage an award-winning group? Well, if so, here's your chance to find out. Once again Jay-Z, in conjunction with Reebok and the S. Carter Academy is out to discover the best and brightest by offering one qualified applicant an internship position at Def Jam Records where Jay-Z serves as president.

The internship program with Def Jam Records is designed to give one applicant the opportunity for real-life work experience in the highly competitive music industry. The future music mogul selected for the eight- week internship program will work at the Def Jam headquarters in New York City and witness first hand the inner workings of the music business. Entrants can apply for the Def Jam internship by logging onto http://www.scarteracademy.com and submitting a resume along with an essay answering the question, "Tell us about your career aspirations and how they relate to music?" The deadline to register for the Def Jam internship is August 16, 2005.

In addition to applying for the Def Jam internship, applicants will have the opportunity to take part in the S. Carter Academy Remix Challenge -- an online contest designed to give those interested in music the chance to download an a cappella track by either Jay-Z, Memphis Bleek or Young Gunz and lay their very own beats on them. Each track will be judged by a panel and a winner will be announced at a later date. The deadline to submit music to the S. Carter Academy Remix Challenge is July 5, 2005. The grand prize winner will receive a one year supply of S. Carter by Rbk footwear which includes the S. Carter Tennis II and S. Carter III.

Available in stores beginning on June 14th, the S. Carter Tennis II takes its lead from old-school, classic tennis shoes. From the City to the Hamptons, the S. Carter Tennis II provides exceptional comfort and style for the consumer looking to relax on the weekends. The S. Carter Tennis II will be available in white/navy colorway for a suggested retail price of $75.

The S. Carter III continues to take design cues from its predecessors, but delivering it with a twist. The S. Carter III is designed for the individual looking for sophistication and high-end style. Featuring rich, soft supple leather coupled with the metal tongue logo, the S. Carter III allows consumers to experience a small taste of Mr. Carter's lifestyle. Hitting stores in white/green/red colorway, these kicks will be available on June 28th for a suggested retail price of $120.

The S. Carter Academy, an online "school without walls," was designed in partnership with Reebok as an extraordinary enclave of creativity, inquiry, and discovery. The S. Carter Academy is the premier online destination for those seeking to train with the best and obtain an elite status in music, fashion and sports. The Academy presents one of the most comprehensive, up- to-date and relevant music, style and sports curriculums available today. The

Def Jam internship is the second of three internships that will be provided by the S. Carter Academy.

Reebok International Ltd. (NYSE: RBK - News), headquartered in Canton, MA, is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment under the Reebok, Rockport, CCM, KOHO, JOFA and Greg Norman Brands and footwear under the Polo Ralph Lauren Brand. Sales for 2004 totaled approximately $3.8 billion.

Contact:
Reebok Public Relations
KeJuan Wilkins (781) 401-4715
PMK-HBH Public Relations
Shawn Purdy (212) 373-6105

------------------------------------------------------------------------
Source: Reebok International Ltd.


 
Exclusive Interview with Hip-Hop Photographer Siri Khalsa owner of MIA DIGITAL

Siri Khalsa is one of those artist who directs her lens on the faces of many of the hip-hop cultures elite. She is the owner of Mia Digital Photography a firm who is taking some of the best pictures available of todays rap artists and those associated

ThugLifeArmy.com Press Release -- (ArriveNet - Jun 13, 2005) --News organizations from print media to the internet are glad to get fresh photos of the Hip-Hop artists. Unique photos of the hip-hop cultures elite are loved by everyone.

The photos of the top hip-hop and rap stars are looked at by many. We all enjoy seeing shots of our favorite artists out and performing. The head shots and publicity stills are collected and used by many; fans and media alike.

We have all heard of the hip-hop violinist, the hip-hop DJ, the hip-and rap artists; but what about the hip-hop photographer.

Many of us may not think about where those pictures come from or who is behind that camera. The lens can take that moment and preserve it into history but who is in control of the lens?

Siri Khalsa is one of those artist who directs her lens on the faces of many of the hip-hop cultures elite. She is the owner of Mia Digital Photography a firm who is taking some of the best pictures available of todays rap artists and those associated in the hip-hop culture.

Her look would lead you to think she is just a beautiful woman but as you can read in this interview, here is a strong intelligent woman on a mission to succeed. Gaining every ounce of respect and appreciation she has received to this point.

Making the decision that her destiny was in her own hands, she has decided to reach for her dream to be recognized as an artist.

Her photos are amazing and she has an eye and a relationship with the camera lens. That is apparent in her work.

Her story is as unique as her work is. ThugLifeArmy.coms Robert sat down to talk to Siri Khalsa about life as a artist and the road led to her company MIA Digital.

If you ever wondered how a person becomes a photographer or how other areas of the hip-hop culture work, this is an interview that you do not want to miss.

Siri Khalsa, although does many hip-hop and rap events does not limit her talents to just one area. She also does photo shoots for fashion shows, rock events and where ever her camera and her talent leads her.

This is one interview that really has some great information and you can see the behind the scenes of the hip-hop culture.

Read the interview at - http://www.thuglifearmy.com/news/?id=1522

Visit http://www.ThugLifeArmy.com to see samples of some of Siri's photos.

Siri Khalsa can be contacted at MIA DIGITAL AT miadigitalphotography@yahoo.com
Or by phone at 818-921-5487.


 
MSN Music Kicks Off MSN Music Road Tour at Bonnaroo Music & Arts Festival

Six Music Fans Are Given Chance to Live Like Rock Stars on Nationwide MSN Music Road Tour All Summer Long

REDMOND, Wash., June 13 /PRNewswire-FirstCall/ -- MSN Music ( http://music.msn.com/ ) is offering music fans the chance to live like rock stars during the 14-week summer long MSN(R) Music Road Tour, which kicked off June 10 at the Bonnaroo Music & Arts Festival 2005 in Manchester, Tenn. Six winners recently selected to tour the country from June 9 through Sept. 5 on a customized high-tech MSN Music tour bus will be hitting major music festivals and concerts all summer long. Content from the summer Road Tour is available at http://music.msn.com/roadtour.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO )

Participants were screened through an online application that focused on a passion for the lifestyle of music. The 45-foot-long customized MSN Music bus is equipped to sleep all six "road stars" for the summer and will transform into an MSN Music Lounge that will be open to the public along the tour route, stopping in 37 states and giving road stars access to more than 100 live music acts.

The tour bus is equipped with state-of-the-art laptop computers, plasma-screen TVs, high-end stereo equipment and high-speed Internet. The road stars will be chronicling their experience by maintaining blogs on MSN Spaces where they can post photos, write reviews and share interviews with some of their favorite musicians that they will meet along the way. Fans of the experience will get a glimpse into the life of these music extremists, plus offer blog feedback and comments. Since the road stars were chosen based on their music expertise, people from across the U.S. will be able to connect to their playlists via MSN Spaces and then map back to http://music.msn.com/ to purchase downloads of songs they've just read about on a roadie's Space. The Spaces are scheduled to be live by the end of June.

MSN Music road stars will be giving away free download cards to MSN Music and portable music devices throughout the summer at the hottest summer music festivals nationwide as part of MSN Music's Meet New Music campaign. As the road stars attend major music festivals and concerts, they will post onto http://music.msn.com/roadtour festival reviews and artist interviews in addition to updating their blogs with playlists highlighting their favorite tracks from MSN Music. The experience is designed to tap into the passion of music fans and offer people everywhere the ability to meet, hear and experience new and exciting music through MSN Music.

"The MSN Music Road Tour represents the ultimate all-access pass to music all over the country and a dream come true for the music fans who have been selected," said Rob Bennett, senior director of MSN Entertainment. "These music fans will be empowered to share their tastes, opinions and passion for music with not only the thousands of people they come in contact with throughout the country, but potentially with millions more through their daily blogs and journals from the road."

The six road stars were selected from a nationwide search and chosen based on their passion for music and obsession of a particular genre:

-- Rebecca Foster, 22, is a country girl at heart. She has been a music promoter and worked with small local labels.

-- Shea Rose, 29, is a jazz enthusiast from Boston and is closely tied to the area's vibrant underground music scene.

-- Christopher Hart, 24, moves to the groove of electronica. He is from New York City, where he is involved in the music and club scene and works as a local music promoter.

-- Justin Gayle, 24, is hip-hop all the way. He grooves in San Francisco and exemplifies a hip-hop attitude with his everyday style.

-- Joel Voorman, 21, is a classic rock fan from Ohio. Joel loves to share his opinion about the local music scene by updating his blog regularly.

Profiles of each of the participants will be available at http://www.music.msn.com/roadtour .

MSN Music Road Tour Dates and Cites: First Leg (dates and locations subject to change)

-- Cleveland, Ohio: June 15
-- Washington, D.C.: June 17
-- Philadelphia, Pa.: June 19
-- New York, N.Y.: June 20 and 21
-- Atlanta, Ga.: June 24
-- Miami, Fla: June 25 and 26
-- Tallahassee, Fla.: June 27
-- Memphis, Tenn.: July 4

About MSN Music

MSN Music ( http://music.msn.com/ ) is a leading online music store with over 1 million tracks available for download in all genres. Songs downloaded from MSN Music can be played on more than 70 portable music devices that support the high-quality Windows Media(R) format. In addition to songs and videos from the all the major music labels, MSN Music offers tracks from 3,000 independent labels, making it easy to find what you love.

About MSN

MSN attracts more than 400 million unique users worldwide per month. With localized versions available globally in 41 markets and 20 languages, MSN is a world leader in delivering Web services to consumers and online advertising opportunities to businesses worldwide. The most useful and innovative online service today, MSN brings consumers everything they need from the Web to make the most of their time online. MSN is located on the Web at http://www.msn.com/ . MSN worldwide sites are located at http://www.msn.com/worldwide.ashx .

About Microsoft

Founded in 1975, Microsoft (NASDAQ:MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

NOTE: Microsoft, MSN and Windows Media are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk,photodesk@prnewswire.com

Source: Microsoft Corp.

CONTACT: Christine Andrews of Microsoft Corp., +1-425-705-8974, or
candrews@microsoft.com; or Jason Padgitt, +1-310-854-8140, or
JPadgitt@rogersandcowan.com, or Ivy Mollenkamp, +1-310-854-8131, or
IMollenkamp@rogersandcowan.com, both of Rogers & Cowan, for Microsoft Corp.

Web site: http://www.microsoft.com/


6/12/2005

 
AND 1 Mixtape Tour Kicks Off In 30 Cities June 10, 2005

The And 1 Mixtape Tour is finally back for the summer. The 30 city summer tour will kick off in Oakland, CA June 10 and coming to an end in Philadelphia, PA August 27. For more info, Log on to www.and1.com or www.palava-hut.com

(PRWEB) June 11, 2005 -- The And 1 Mixtape Tour is finally back for the summer. The 30 city summer tour will kick off in Oakland, CA June 10 and coming to an end in Philadelphia, PA August 27. The game highlighting the streetballers will be action pack with the stars AO, High Octane, Prime Objective and The Professor just to name a few and sponsored by Mountain Dew, Army etc. As a testament to its growth it will be hosted in the markets biggest arenas.

Fans will receive an opportunity to play in the game with the streetballers if they are picked from the Open Run, which is prior to the main event. They will be competing to be the next streetballer to join the tour and eventually become the next AND 1 street baller. Tickets go on sale May 15, 2005..

Coming to a city near you, Palava Hut Marketing will kick off the promotion campaign that will run through clubs, basketball courts, neighborhoods, and radio. There will be some great giveaways like the infamous AND 1 Mixtapes given to fans at the games and prior. AND 1 will also take this opportunity to launch their new video game that will be released in the fall of 2005.

The tour has been running for 4 seasons nationally and some international dates, which include Japan, South Africa, Trinidad, Jamaica etc.

Here are the US Summer tour dates and cities for 2005:

Oakland, CA June 10 Sacramento, CA June 11 Los Angeles, CA June 14
San Diego, CA June 17 Phoenix, AZ June 19 San Antonio, TX June 23
Houston, TX June 25 Oklahoma City, OK June 27 Little Rock, AR June 29
Memphis, TN July 1 Miami, FL July 9 Tampa, FL July 11
Orlando, FL July 14 Jacksonville, FL July 16 Raleigh, NC July 19
Charlotte, NC July 21 Atlanta, GA July 23 Louisville, KY July 26
Kansas City, MO July 30 Minneapolis, MN Aug 2 Milwaukee, WI Aug 4
Chicago, IL Aug 6 Detroit, MI Aug 10 Cleveland, OH Aug 13
Rochester, NY Aug 17 Washington DC, Aug 19 Boston, MA Aug 21
Providence, RI Aug 23 New York, NY Aug 26 Philadelphia, PA Aug 27

To learn more about the tour, log on to http://www.and1.com or http://www.palava-hut.com/

For tickets, logon to Click here to buy 2005 AND 1 Mixtape Tour presented by Mountain Dew tickets

Palava-Hut Marketing & Promotions was established to create marketing strategies and implement marketing plans for Small, Medium and Large companies, Record Labels, the Fashion Industry, Film & Production companies, Lifestyle companies, the Food & Beverage industry and charitable organizations. We work with our clients to develop strong images at the consumer level regarding its product or services. Specializing in introducing new and upcoming products, as well as reacquainting the market with existing products, we utilize innovative marketing techniques to bring our clients product to forefront of the intended target market, thereby assuring their organizations ultimate success.

CONTACT INFORMATION
Karton Zawolo
PALAVA HUT MARKETING & PROMOTIONS
http://www.palava-hut.com/html/corporate.htm
713 236 8911


 
Chapter 13 - Nevermore's Asylum

(Charlotte, NC, June 10, 2005) --- Rashid Hadee and Young Valentine of Chapter 13 have been waiting the sidelines patiently, dropping a 12 in 2004 and starring on all of Neblina's releases to date... but this July, they finally get their chance to shine on their own. After months of production & experimentation, Neblina is at last ready to reveal the group's long-awaited effort, Nevermore's Asylum.
Following in the footsteps of double threat pioneers such as The RZA, Diamond D and Havoc of Mobb Deep, Rashid Hadee and Young Valentine create beautiful music with aggressive rhymes that are thoughtful and refreshing, says Neblina co-founder Leo Jeffers.
Nevermore's Asylum features all-classic Chapter 13 production with the exception of one track by the enigmatic SP-1200 producer Gensu Dean and Corner 2 Corner, produced by New Jerseys Analogic. Songs like All Day and Makin It Right showcase our classic production style, states Rashid, but Burnin, Walk Together and Vacation bring a totally new sound to the table. We like to be different we take risks and basically do what we want to do.
From tagging grafitti on walls to waking up to the ice-cold hawk of the Windy City in his Hyundai Elantra, Rashid passionately recounts tales of life in Chicago while overcoming personal demons and obstacles. The talented producer has laced tracks for MCs such as Common Sense and Special Ed and has even shared production credits with fellow Chi-town native Kanye West on Abstract Mindstate's Still Paying album. His production credits include the gems Watchin My Moves, Demonz and Do the Math by Skinny Kenny.
Cocky, confident, and proud Gemini, Young Valentine was born and raised in Jackson, Mississippi, where he met Rashid at a local high school. Valentine brings a very unique sound to Chapter 13; his production style is a mix of East Coast underground with a noted dirty-south influence. My music is straight from the heart, proclaims Valentine, I'm from the south but grew up listening to all kinds of hip-hop, and those influences are clear in my music. Valentine is best known for his production on the 12 vinyl classic, The Rebirth.
Young V and Rashid work together with a yin and yang duality to create dynamic depictions of pavement pain mixed with well-mastered lyrical prowess. Nevermore's Asylum is a culmination of real mc skills and breathtaking production that breaks the current hip-hop mold, taking the listener deep inside the complex world of Chapter 13.
Available July 26, 2005 at www.neblinarecords.com
Promos available upon request for press use only.
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Founded in 2003, Neblina has four releases under it's belt with many more on the way. In 2004, Definition. The Hip-Hop Compilation & it's 12 inch vinyl single, Da Instigator, were very well recieved by a worldwide audience. The Bangers & B-Sides EP and Fear & Loathing: Riding with DJ Resident mixtape were released in 2005. For more information, visit www.neblinarecords.com.
JERRY JULIANO
Neblina Records

CONTACT - David Jeffers, Co-founder
david@neblinarecords.com
336-253-3879


 
SANCTUARY URBAN SNAGS SOUTHERN RAPPER PAPA REU

LIFE AND MUSIC IN STORES SUMMER 2005

May 18th 2005

New York, NYSanctuary Urban has sealed the deal with Papa Reus Reu Muzik, marking the Houston artists first deal after successfully releasing independent projects. Through the new deal with Sanctuary Urban, Reu will make his national debut with LIFE & MUSIC, due out this summer.

Papa Reu hails from Houston Texas by the way of Trinidad, and has been grinding on the independent scene for a few years. Performing on open mic nights and in talent shows around Houston, Reu eventually caught the attention of Memphis natives 8Ball and MJG while he was still attending Jack Yates High School. The pair enlisted the then-fifteen year old rapper to appear on Lick Em Up Shots from the duos Hip-Hop classic- On The Outside Looking In, and Reu hasnt looked back since.

Papa Reu went on to release his debut independent album Excuse Me, ultimately selling over 50,000 units in the south. Then in 2001, he followed that success with his sophomore effort- U Know Me, which had the misfortune of being released on 9/11. Since then, Papa Reu has written and collaborated with a host of Southern Bred Hip-Hop royalty and ran tight with his dogs from The Cash Money Click.

On his new effort Life and Music, Reu lets the world know he has arrived and ushers in his trademark Thug Hall sound. Im an island boy, and you can hear that in my music, but my music is more hip hop than reggae. I like to call it Thug Hall because the streets feel it, and the reggae heads feel it too.

Life and Music features a bevy of melodic cuts including Mr. GoodBye; the up-tempo groove Streets Calling, and the lead single Hold On that features a familiar Shalimar sample. Lil Flip, Cash Moneys Juvenile, Lil KeKe, Hawk and Cazual appear on the album.

Tailoring the pattern of Hip Hop success from the South, where previously released, independent records are later picked up by bigger companies, i.e. Master P, Nelly, Three 6 Mafia, Cash Money Click,
Lil Flip -- Papa Reu is the next artist to become a household name.


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For more information, contact Brian Gilmore at 212-280-3838 or briangilmore76@aol.com or Kymberlee Norsworthy @ Sanctuary Urban 212-430-1204 or kymberlee.norsworthy@sanctuarygroup.com


 
Hardcore Hit Maker D/R PERIOD and Heat Seeker K-CINO of SSC Records Announce Tha Awakening Tour

Manhattan, New York One has sold 20 million and still counting; now gaining more and more notoriety as an artist with Quarentine. The other blazed the underground scene with Project HustleThe Early Years, sold over 20,000 units independently, and has a highly anticipated major release set for this summer. They collaborated in the studio to create lyrical fire on The Bottom Line project, and now Multi Platinum Hit Creator D/R Period and Heat Seeker K-CINO will cross the nation on the end of the summer Awakening Tour. The streets are back; its time for us to take it over AGAIN-D/R Period

Tha Awakening Tour will feature performances by K-CINO, D/R Period, Pitch Black, Smoothe Da Hustler, A-Alikes, Miss B-rhaka, R&B Sensation Hersh, Touring DJs Jay-Tha-Kid [Desert Storm] and DJ Dramatic [Rockboy Street Records/99.3's Tha Buzz] , and surprise celebrity guests.

The tour is planning to make stops in the following cities:

Rochester NY

Boston MA

New York City NY

Philadelphia PA

Baltimore MD

Washington DC

Richmond VA

Norfolk VA

Charlotte NC

Greenville SC

Atlanta GA

Jacksonville FL

New Orleans LA

Cincinnati OH

Columbus OH

Dallas TX

Houston TX

Los Angeles CA

Chicago IL

Detroit MI

Booking dates are still available for Tha Awakening Club Tour

Tha Awakening Tour will be filmed for DVD with a Soundtrack, which is anticipated to be released in the winter of this year. D/R Period "Quarentine," the movie/soundtrack, and K-CINO's "The Bottom Line" in stores this fall.


CONTACT:
Playtionics
Atlanta, GA
678.223.8322 (ph)
425-660-7338 (f)
info@playtionics.com

For Media and Tour Booking Information Contact:
Playtionics
Jouran Crosby
678.223.8322
pr@playtionics.com

******************************************************************************
SSC Records (www.kcino.biz) Full service record label, flooded with talent, positioned for rapid growth in a flourishing urban market segment; a subsidiary of SSC Entertainment, label home of K-CINO, among others. Priding itself on quality products, exclusive services, and superior returns, SSC has formed strong strategic alliances with many major organizations across a global marketplace.

D/R Period (www.drperiodmusic.com) Super Producer and Label Owner of Rockboy Street Records; D/Rs production work with selected artist consist of Jay-Z, M.O.P., Smooth Da Hustler, DMX, Onyx, Camron, Freeway, Queen Latifah, AZ, Nas, Case, Asford & Simpson, Goodfellas, Foxy Brown, Public Enemy, The Diplomats, Juelz Santana, Keith Murray, Killer Mike, Lumidee, Queen pen, Kool G Rap, 8 Ball & MJG, Javine, ASD.

Playtionics (www.playtionics.com) Full Scale Advertising, Public Relations, Creative, and Sales firm based in Atlanta, GA. Playtionics has worked with numerous organizations and artists since its inception and is vastly growing into a dominant firm.


 
MIKE AND IKE(R) Asks What's Your Flavor Today?

BETHLEHEM, Pa., June 10 /PRNewswire/ -- This summer, there's plenty to choose from with MIKE AND IKE(R) chewy fruit flavored candy. Candy maker Just Born, Inc. is pleased to announce that the MIKE AND IKE(R) brand will once again sponsor a summer radio program complete with fun promotions, cool giveaways, lots of free candy, and teen-relevant advertising. The repeat of this activity is a result of a 34% sales increase (IRI FDTKS 12 wks ending 7.18.04) for the brand.

(Photo: http://www.newscom.com/cgi-bin/prnh/20040518/PHTU010 )

MIKE AND IKE(R) is currently experiencing a record 13+% growth (IRI FDTKS 52 wks ending 05.15.05) and is expecting to continue this growth through this summer's radio program. MIKE AND IKE(R) will reach more cities, attract more consumers, and encourage more people to FlavUp(TM).

Doreen Perini, Group Product Manager, commented, "We continue to reinforce our 'FlavUp(TM)' positioning with our core teen audience through our marketing activities. The radio program is just one tactic that has been a perfect fit for the MIKE AND IKE(R) brand and its audience."

Beginning June 13 and running through July 10, listen for the MIKE AND IKE(R) radio spots and promotions in the following cities: NYC, Chicago, L.A., Philly, Miami, Dallas, Atlanta, Baltimore, Boston, Charlotte, Orlando, Des Moines, Seattle, Portland, Spokane, Indianapolis, Minneapolis, Albany, Columbus, Pittsburgh, and Syracuse.

In addition to the radio program, MIKE AND IKE(R) will launch new commercials on Fuse TV. Fuse TV is the fourth most highly recognized teen TV brand in the US, with the single highest concentration of teen audiences on cable or broadcast TV. The campaign focuses on the "FlavUp"(TM) positioning. The spots will run throughout the summer. Also on Fuse TV, the MIKE AND IKE(R) Hip Hop Spot will debut on Saturday, June 25th at 10:30pm. Still another element of the Fuse TV partnership is the on-pack instant win promotion where one grand prize winner can win a trip to New York City, get a mini-makeover, and appear as a guest VJ on Fuse TV's hit show "Daily Download."

Along with the promotional 2.12-oz. bag, MIKE AND IKE(R) brand candies are available in 1.1-oz., 3-oz., 8-oz., 16-oz., and 5 lb. packs. This summer, everything MIKE AND IKE(R) will send its fans craving the delicious fruit flavors and dare them to FlavUp(TM).

Feel the fruity sensation at http://www.mikeandike.com/.

The Company that makes them so fruity ...

Just Born, Inc., is a privately owned company founded in 1923. Just Born also manufactures MARSHMALLOW PEEPS(R) brand candies, HOT TAMALES(R) chewy cinnamon flavored candies, PEANUT CHEWS(R) candies, and TEENEE BEANEE(R) jelly beans. The company employs over 600 associates and markets its candy in over 50 countries.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20040518/PHTU010
PRN Photo Desk photodesk@prnewswire.com

Source: Just Born, Inc.

CONTACT: Milena DeLuca, Just Born, +1-609-448-3636,
mdeluca@justborn.com

Web site: http://www.justborn.com/
http://www.mikeandike.com/