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3/16/2006
Hip Hop's Run DMC Co-Founder Darryl ''DMC'' McDaniels Officially Launching Fan Club, Web Site With Release of First Solo Album
BOSTON--(BUSINESS WIRE)--March 15, 2006--Hip-hop legend and Run DMC co-founder Darryl "DMC" McDaniels today announced the launch of his fan club, The City of DMC, and his newly redesigned personal web site, www.ME-DMC.com that are developed and managed by Paid Inc. celebrity services (OTCBB:PAYD - News). Both officially kick-off today, on the heels of the March 14 release of "Checks Thugs and Rock 'N' Roll," DMC's first solo album -- including an exclusive DVD disc -- on RomenMpire Records/From Rags 2 Riches Records.
The long-anticipated "Checks Thugs and Rock 'N Roll," hit stores on Tuesday, March 14. It was preceded by the VH1 special "DMC: My Adoption Journey," which premiered February 25. The VH1 documentary focuses on DMC's discovery that he was adopted and his new perspective on the world as he explores his biological birthroots. The documentary includes footage from the new video, "Just Like Me" featuring Sarah McLachlan as well as music clips from DMC's forthcoming album.
At the newly redesigned www.ME-DMC.com, fans can:
* watch "Just Like Me" video featuring Sarah McLachlan
* watch the "Machine Gun" video featuring CSI's Gary Dourdan
* watch DMC telling the story of the making of his album, the songs, the videos
* listen to "DMC's What's What" audio diary, with regular updates including his recap of the Super Bowl and preparation for his album launch
* buy official DMC merchandise
* participate in the "Pass the Mic" DMC forum message board
* view concert and behind-the-scenes photos
* access the "Talk to DMC" feature where DMC leaves messages for fans
* join DMC's mailing list
* sign up for DMC Mobile to get the latest from D sent right to their phones and be notified when new ring tones and wallpapers are available,
* ADDED BONUS -- When fans sign up for the mailing list or join DMC Mobile, and they are automatically entered in a drawing to win a phone call from DMC and an autographed copy of his new "Checks Thugs and Rock N' Roll!" album
DMC's most loyal fans who join the City of DMC fan club for $29.99 will receive an exclusive DMC logo T-shirt, a DMC poster and a personalized membership card, to name just a few of the perks. They'll also be the first to know about opportunities to interact with DMC and receive special deals for merchandise.
"A lot of artists have 'fans.' I have 'friends," said Darryl McDaniels. "I want my friends to have a place where they can access me, DMC, to see what I'm doing, hear what I'm saying and tell me what's going on. Paid celebrity services has done a great job with Me-DMC.com in creating the 'place to be' for my friends and me."
In creating and managing every aspect of DMC's first official fan club and fan club web site, Paid celebrity services' creative team collaborated with McDaniels to develop innovative and unique fan club activities that will keep ME-DMC.com the place to be. Future activities for DMC's fans will include access to exclusive content, contests, giveaways, limited-edition memorabilia and online celebrity interaction. By making fans the priority, DMC aims to build the long-term relationships that foster and sustain true fan loyalty.
"As we saw at the Live 8 concert in Toronto, Darryl can bring an audience of thousands to its feet. DMC is legendary among both hip-hop and rock fans," said Paid CEO, Greg Rotman. "DMC has a reputation of dedication to his fans, and fans will have unprecedented access to him via the fan club and the activities we've developed in collaboration with DMC. Darryl's formidable talent and magnetic personality catapulted rap music and hip hop culture to the forefront of pop culture beginning in the 1980s. Fans can expect that he will continue to influence the next decades of music as a solo artist and will set new standards for interaction with his fan base."
For more details on Darryl "DMC" McDaniels -- www.ME-DMC.com is the place to be!
About Paid, Inc.
Paid, Inc.'s celebrity services provides famous people with official web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages, and web site content to attract tens of thousands of visitors daily. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. Using proprietary technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. For further information, visit http://www.paid.com.
Forward Looking Statements
This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations and expectations for DMC's Fan Club activities. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-KSB with the Securities and Exchange Commission.
Contact:
For DMC:
PFA
Allison Elbl, 212-334-6116 ext. 225
aelbl@pfamedia.net
Paul Freundlich, 212-334-6116 ext. 224
paulf@pfamedia.net
or
For Paid Celebrity Services and DMC's Fan Club:
Accentuate PR
Julie Shepherd, 815-479-1833
Julie@paid.com
------------------------------------------------------------------------
Source: Paid Inc.
The long-anticipated "Checks Thugs and Rock 'N Roll," hit stores on Tuesday, March 14. It was preceded by the VH1 special "DMC: My Adoption Journey," which premiered February 25. The VH1 documentary focuses on DMC's discovery that he was adopted and his new perspective on the world as he explores his biological birthroots. The documentary includes footage from the new video, "Just Like Me" featuring Sarah McLachlan as well as music clips from DMC's forthcoming album.
At the newly redesigned www.ME-DMC.com, fans can:
* watch "Just Like Me" video featuring Sarah McLachlan
* watch the "Machine Gun" video featuring CSI's Gary Dourdan
* watch DMC telling the story of the making of his album, the songs, the videos
* listen to "DMC's What's What" audio diary, with regular updates including his recap of the Super Bowl and preparation for his album launch
* buy official DMC merchandise
* participate in the "Pass the Mic" DMC forum message board
* view concert and behind-the-scenes photos
* access the "Talk to DMC" feature where DMC leaves messages for fans
* join DMC's mailing list
* sign up for DMC Mobile to get the latest from D sent right to their phones and be notified when new ring tones and wallpapers are available,
* ADDED BONUS -- When fans sign up for the mailing list or join DMC Mobile, and they are automatically entered in a drawing to win a phone call from DMC and an autographed copy of his new "Checks Thugs and Rock N' Roll!" album
DMC's most loyal fans who join the City of DMC fan club for $29.99 will receive an exclusive DMC logo T-shirt, a DMC poster and a personalized membership card, to name just a few of the perks. They'll also be the first to know about opportunities to interact with DMC and receive special deals for merchandise.
"A lot of artists have 'fans.' I have 'friends," said Darryl McDaniels. "I want my friends to have a place where they can access me, DMC, to see what I'm doing, hear what I'm saying and tell me what's going on. Paid celebrity services has done a great job with Me-DMC.com in creating the 'place to be' for my friends and me."
In creating and managing every aspect of DMC's first official fan club and fan club web site, Paid celebrity services' creative team collaborated with McDaniels to develop innovative and unique fan club activities that will keep ME-DMC.com the place to be. Future activities for DMC's fans will include access to exclusive content, contests, giveaways, limited-edition memorabilia and online celebrity interaction. By making fans the priority, DMC aims to build the long-term relationships that foster and sustain true fan loyalty.
"As we saw at the Live 8 concert in Toronto, Darryl can bring an audience of thousands to its feet. DMC is legendary among both hip-hop and rock fans," said Paid CEO, Greg Rotman. "DMC has a reputation of dedication to his fans, and fans will have unprecedented access to him via the fan club and the activities we've developed in collaboration with DMC. Darryl's formidable talent and magnetic personality catapulted rap music and hip hop culture to the forefront of pop culture beginning in the 1980s. Fans can expect that he will continue to influence the next decades of music as a solo artist and will set new standards for interaction with his fan base."
For more details on Darryl "DMC" McDaniels -- www.ME-DMC.com is the place to be!
About Paid, Inc.
Paid, Inc.'s celebrity services provides famous people with official web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages, and web site content to attract tens of thousands of visitors daily. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. Using proprietary technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. For further information, visit http://www.paid.com.
Forward Looking Statements
This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations and expectations for DMC's Fan Club activities. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-KSB with the Securities and Exchange Commission.
Contact:
For DMC:
PFA
Allison Elbl, 212-334-6116 ext. 225
aelbl@pfamedia.net
Paul Freundlich, 212-334-6116 ext. 224
paulf@pfamedia.net
or
For Paid Celebrity Services and DMC's Fan Club:
Accentuate PR
Julie Shepherd, 815-479-1833
Julie@paid.com
------------------------------------------------------------------------
Source: Paid Inc.