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2/17/2006

 
Honda Civic Tour Gives Fans a Chance to Drive Away With The Black Eyed Peas 'Pimped-Out' Civic Hybrid Featured in the New 'Pump It' Video

Tickets Available Now for 2006 Honda Civic Tour with Headliners The Black Eyed Peas

LOS ANGELES, Feb. 17 /PRNewswire/ -- The Black Eyed Peas "pimped out" Honda Civic Hybrid made its public debut co-starring along side the band and rival Skunk2 06' Civic Si in their latest video "Pump It" -- An action packed video with high energy dance battles. The one-of-a-kind Honda Civic Hybrid was "hooked up" by the band with customized designs and individual autographs. Fans can enter to win the Honda Civic Hybrid by logging on to www.hondacivictour.com.

The newly designed Honda Civic Tour website not only gives fans a chance register to win the now famous customized Hybrid but allows fans to receive up-to-the minute tour news as well plenty of exclusive interview clips from The Black Eyed Peas. The car featured in the video will be showcased at each venue along the tour where an electronic kiosk will be set up for on-site registration.

The Black Eyed Peas kick off the Honda Civic Tour on March 23rd at the Save Mart Center in Fresno, California. Newly added to the roster of opening acts is the up-and-coming hip-hop/rock band, Flipsyde along with previously announced Pussycat Dolls.

Tickets for the 2006 Honda Civic Tour go on sale President's Day weekend (February 17-20), check local listings for more information.

Special features of this uniquely designed car, as seen in the video, include; custom metallic paint designs, The Black Eyed Peas logo embellishing the rear passenger doors, headrests and floormats, the bands autographs, custom embroidered leather interior, an Alpine Electronics state-of-the art mobile multimedia system, XM Satellite Radio, Konig racing rims, Dunlop sport tires, Sprint Performance Suspension, Borla Polished Exhaust Tip and a special Honda Civic Tour Black Eyed Peas PA system.

Honda began operations in the U.S. in 1959 with the establishment of American Honda Motor Co., Inc., Honda's first overseas subsidiary. Honda now employs more than 30,000 associates in North America. Honda currently has 12 manufacturing plants in North America, producing automobiles, light trucks, motorcycles, all-terrain vehicles, personal watercraft, engines, transmissions and other components. Nearly 8 of 10 Honda and Acura cars and light trucks sold in America are assembled in North America as well. Many of these products are now designed and developed at one of Honda's U.S. R&D centers. Honda annually purchases more than $12 billion in parts and materials from suppliers in North America.

Produced by ignition, Inc., the Honda Civic Tour now in its 6th consecutive year brings innovation and environmental consciousness to the masses by combining the hottest in automotive technology with the hottest in music. The Honda Civic was recently recognized as the prestigious 2006 Motor Trend Car of the Year. Honda is also proudly introducing an impressive new Civic Hybrid for 2006 that is more than a redesign; it's a reinvention.

Source: Honda Civic

CONTACT: Fran Curtis, +1-212-445-8423, or fcurtis@rogersandcowan.com, or
Jason Padgitt, +1-310-854-8140, or jpadgitt@rogersandcowan.com, or Heather
Lewandoski, +1-310-854-8147, or hlewandoski@rogersandcowan.com, all of ROGERS
& COWAN for Honda Civic Tour; or Hillary Siskind of The Black Eyed Peas,
+1-212-841-8055, or Hillary.Siskind@umusic.com

Web site: http://www.hondacivictour.com/




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