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--The Official CTIA Mobile Entertainment Conference--

NEW YORK, NY (February 15, 2006) Billboard, the worlds most trusted source of music, video and digital entertainment news, charts, reviews and analysis, announced today that Chuck D, Founder of Chuck D Mobile and Co-Founder of Public Enemy, will appear in the Q&A keynote series at Billboard MECCA 2006, part of CTIA Wireless 2006, taking place April 4th at the Las Vegas Hilton Center. Tamara Conniff, Billboards executive editor and associate publisher, will lead this series.

Chuck D is a prolific musical artist, composer, actor, author, radio personality, producer and businessman. As the leader and co-founder of groundbreaking rap group Public Enemy, Chuck D redefined rap music and hip hop culture. With a jolting combination of intelligence and eloquence, his lyrics addressing weighty issues about race, rage and inequality have translated into three multi-platinum albums, three gold albums, four gold singles, and a platinum-selling home video. The group has also embarked on a staggering 33 tours, performing over 1200 concerts in 40 countries. In addition, at the close of 1999, The New York Times named Public Enemys music to its list of the 25 Most Significant Albums of the Last Century.

The critical and commercial success of Public Enemy opened the doors for Chuck D to deliver his message through a number of different mediums, extending his reach to all segments of the population. He has hosted his own segment on the Fox News Channel, published a best-selling autobiography, Fight The Power, is a highly-sought after speaker on the college lecture circuit, is a prominent member of non-profit organizations including MusiCares and Rock The Vote (which honored him with the Patrick Lippert Award in 1996 for his contributions to community service), served as national spokesperson for Rock The Vote, the National Urban League and the National Alliance of African American Athletes and appeared in public service announcements for HBOs campaign for national peace and Partnership for a Drug Free America. In 2004, he also signed on to co-host a show on the ambitious Air America radio network.

Chuck will announce the launch of Chuck D Mobile, a global mobile distribution company, at Billboard MECCA 2006. He currently is also overseeing his hip hop web portal, www.rapstation.com, working on a second book, a pair of albums, and recently opened his own SlamJamz Record label, which will release a dozen albums this year.

Were thrilled to have Chuck D at Billboard MECCA 2006, stated Conniff. Chuck is an entertainment industry pioneer, who has embraced the digital ecosystem for content delivery. As the first major artist to distribute a full-length album on the Internet, he is now approaching the wireless industry with the same enthusiasm.

During this one-on-one fireside chat, Chuck D will discuss his vision of where wireless fits into the broader digital content landscape and what the wireless industry can do to entrench itself deeper into the entertainment industry mindset.

Billboard MECCA 2006, presented by Sennari and also In Association with AG Interactive, will shed new light on the continually evolving mobile entertainment industry with key insights from the most diverse gathering of top decision makers, creative visionaries and savvy business minds from all corners of the converging mobile and entertainment fields. This one-day event at CTIA Wireless 2006 will encompass the current state of mobile entertainment and what the future might hold. Guided by Billboard's global editorial team, CTIA and industry experts, attendees will discover how they can participate in and profit from the mobile entertainment revolution.

This event will feature keynote speakers, supersessions, drilldown sessions and case studies examining the state of mobile entertainment through in-depth analysis, debate and discussion on the details necessary to succeed in the mobile entertainment marketplace. Attendees will learn from and network with the visionaries defining the mobile space today, and gain development, marketing and consumer insights from leading analysts and end users. All attendees will also receive custom research on mobile content consumption trends.

For information about Billboard MECCA 2006, visit www.billboardevents.com or contact Michele Jacangelo at 646-654-4660. For information on registration and group discounts, contact Kelly Peppers at 646-654-4643. For sponsorship information, contact Karl Vontz at 415-738-0745. For press credentials, please contact Lila Gerson at 212-255-8455.

About Billboard:
Now in its 111th year, Billboard is the world's premier weekly music publication and a diverse digital, events and brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends. Billboard is the flagship property for the Billboard Information Group, which also consists of Billboard.biz, Billboard.com, Billboard Chart Alert, Billboard Information Network (BIN), Billboard Directories, Billboard Books, Billboard Licensing & Events and Billboard Radio Monitor. Billboards many strategic partners include Fox-TV, Microsoft, mForma, Reuters, Sirius Satellite Radio, Telemundo, Univision Radio, ABC Radio Networks, Azteca America and Billboard sister companies Nielsen SoundScan and Nielsen Broadcast Data Systems. These partnerships leverage Billboards proprietary data, charts and information resources to develop broadcast entertainment, digital and mobile platforms and contextual commerce applications that expand Billboards franchise and consumer reach.

About Sennari:
Sennari offers the first mobile customer relationship management (mCRM) platform that helps carriers and content providers know their customers. Sennari's services are designed to increase loyalty and revenue potential by enabling all forms of consumer relationships within mobile content applications, including real-time events, customer interaction, friend based referral programs, opt-in marketing and SMS campaigns. For more information, visit www.sennari.com.

About AG Interactive:
AG Interactive (AGI) is a global leader in licensing and creating original self and social expression products for online, instant messaging and mobile platforms. To create its premier content, the company leverages one of the worlds largest creative studios and digital library of award-winning expressive content as well as an extensive international distribution capability.
AGI attracts more than 30 million unique visitors per month in 18 countries to its popular websites AmericanGreetings.com, BlueMountain.com, and Egreetings.com as well as through Instant Messaging or online partnerships with AOL, MSN, and Yahoo!. The company has one of the largest online subscription services with over 2.5 million paying subscribers. AGI reaches over 200 million subscribers per month globally through major wireless carriers including Bouygues, Cingular, KPN Mobile, Mobistar, Proximus, and Verizon Wireless. AGI also maintains significant global content partnerships with Def Jam Enterprises, Nickelodeon, Sports Illustrated, Univision Online, Inc., and Warner Bros. Online.
AG Interactive is a subsidiary of American Greetings Corporation (NYSE: AM), one of the world's leading manufacturers of social expression products generating annual net sales of approximately $2 billion. American Greetings Corporation is the creator and owner of many celebrated character properties, including Strawberry Shortcake, Care Bears, Holly Hobbie, Bubblegum and Twisted Whiskers. For more information, please visit www.aginteractive.com

As the premier global event representing the complete wireless, mobile computing and wireless Internet industry and the largest wireless show in the world, CTIA WIRELESS 2006 brings together all industries within the communications ecosystem and all those affected by wireless technology for three days of intense learning and networking. For more information, visit www.ctiawireless.com.
CTIA-The Wireless Association is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. Visit www.ctia.org.

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