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2/13/2006

 
StarMedia(R) and VOY(R) to Launch Digital Latin Music Service

VOY Music Will Become the New Digital Music Channel on the StarMedia Portal, Offering Users Access to the First and Only Integrated Latin Music Platform

MIAMI, Feb. 13 /PRNewswire/ -- StarMedia (http://www.starmedia.com/), a Wanadoo company and leader in Internet media for the global Spanish-speaking audience, and VOY (http://www.voygroup.com/), the integrated media company focused on the Latin market, announced today a strategic alliance through which VOY Music (http://www.voymusic.com/) has become the exclusive supplier of a new digital music channel on the StarMedia portal. This alliance connects millions of avid Internet consumers with a leading-edge digital entertainment platform that is the first and only integrated online Latin music service.

The StarMedia-VOY alliance brings together two experienced companies to launch innovative services that meet the needs of Latin consumers everywhere. StarMedia's strength in both the Latin American and U.S. Hispanic markets places it in an ideal position to successfully develop the VOY Music model. Since its launch 60 days ago, VOY Music has connected with an audience eager to enjoy a new music experience, in over 150 countries around the world. The Latin music market is the fastest-growing music segment in the United States, according to Nielsen Soundscan, growing by more than 30% from 2004-2005; global sales of recorded Latin music alone are a $2 billion annual market.

"The agreement with VOY Music gives our audience an innovative digital music service in keeping with our philosophy of constantly improving the user experience with cutting-edge products. An alliance with VOY Music, offering everything from radios to a digital store, is the most powerful way to bring this new music experience to our users. We believe that this agreement will also help to leverage the strength of our respective brands," said Juan Jose Nunez, StarMedia vice president of operations.

VOY Music is a bilingual platform where people can discover, explore and enjoy all facets of the Latin music experience. With a growing network of 26 originally programmed radio stations, a music store, and the world's first Latin music virtual record label -- called VOY eLabel, where artists can post and sell their music to a global audience -- as well as podcasting, news and other interactive features, VOY Music provides an integral experience to its global audience.

"StarMedia is the ideal partner for VOY Music, allowing us to connect with the fast growing markets of Spanish-speaking Internet consumers throughout the U.S. and Latin America. This alliance creates the largest platform for the distribution and promotion of Latin music worldwide. Through VOY Music, StarMedia users will have access to all the VOY Music services and products, enjoying a fresh Latin music experience," said Alejandro Cosentino, president of VOY Music.

The StarMedia-VOY alliance is a new milestone in the Latin music market. The combination of a significant worldwide audience in tandem with the most extensive integrated platform of Latin music will serve to further satisfy the growing international demand for Latin music. Consumers want access to both new sounds and artists; this service directly answers those needs.

StarMedia.com is a free service that connects Spanish-language users through the Internet, providing them with the most relevant services and information. StarMedia has approximately 18 million users in the U.S. Hispanic market and throughout Latin America. It has local operations in Mexico, Spain and the United States (Los Angeles, Miami and New York). StarMedia is 100% owned by Wanadoo, the second largest Internet company in Europe, and a subsidiary of the France Telecom group.

VOY Music (http://www.voymusic.com/) is a division of VOY, LLC, a media company focused on the Latin market and consumers discovering Latin culture. VOY is Spanish for "I go." Through an integrated media experience including Internet, film, television, music and publishing, VOY is creating a community that is culturally relevant and empowering to today's new generation Latinos. VOY donates 10% of its profit to the VOY Foundation, a non-profit company devoted to furthering educational opportunities for Latinos. VOY has offices in New York, Los Angeles and Buenos Aires.

PRESS CONTACTS

STARMEDIA
Enrique Carrillo
pr@starmedia.net
(786) 271-7414

VOY
US Market - New York Office
Gary Rosen
garyrosen@aol.com
(212) 547-8441
(917) 751-9111

US Market - Miami Office
Janice Lusky Greenspan
janicelg@garyrosen.tv
(305) 318-1566

Latin America Market -
Graciela Martini
gmartini@crconsultores.net
+54 11 4805 9944

Source: VOY Music

CONTACT: Gary Rosen, US Market - New York Office, +1-212-547-8441,
+1-917-751-9111, garyrosen@aol.com; or Janice Lusky Greenspan,
US Market - Miami Office, +1-305-318-1566, janicelg@garyrosen.tv; or Graciela
Martini, Latin America Market, +54-11-4805-9944, gmartini@crconsultores.net,
all of VOY

Web site: http://www.voy.tv/
http://www.starmedia.com/
http://www.voygroup.com/
http://www.voymusic.com/




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