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Hustle. & DJ Whoo Kid Ink Deal with Koch Entertainment for Rewind DVD Magazine

NEW YORK, March 17 /PRNewswire/ -- Multi-Media company, Hustle., and DJ Whoo Kid announced today that they have inked a joint venture with New York based company Koch Entertainment to distribute Rewind DVD Magazine.

"I was excited to sign this deal because it has all the key components," said Bob Perry, VP of A & R at Koch Records. "It's a great product and DJ Whoo Kid and Hustle. are the marketing teams behind some of hip-hop's biggest stars. We know that the Rewind DVD Magazine will be the premier of its kind."

Rewind DVD Magazine is a high-quality video magazine, which will cover all facets of the marriage between hip-hop and pop culture. "There's definitely a need in the marketplace for a great quality video magazine like this. We are gonna fill that void," said Datu Faison COO of Hustle. Rewind DVD, will be available nationwide this summer.

"The first one went triple platinum and was a cult classic which created all the copy cats," said DJ Whoo Kid. "I'm already known for putting out the hottest music in the street, now I can show people the behind the scenes in the daily life of their favorite stars." Notables on the forthcoming Rewind DVD include superstar Kanye West, real estate mogul Donald Trump, Mase, and Oscar winning group 3-6 Mafia.

"We are very excited about this new venture. Rewind DVD is taking this medium to the next level," said John Monopoly, Co-CEO of Hustle.

About Hustle:

Hustle. is a multi-media company who co manages Kanye West and manages Shawnna, Carl Thomas, G.O.O.D. Music artists, Consequence and GLC. DTP's Shawnna has relaunched her career with Hustle. and is exploding on the airwaves with the new single 'Gettin Some.' Hustle. and Rawkus Records have recently formed a joint venture to sign Just Blaze protege Naledge. Hustle. Also co-owns the highly revered international DJ coalition, the Shadyville DJ's with DJ Whoo Kid.

About DJ Whoo Kid:

DJ Whoo Kid has built an empire in the streets as the mix-tape king and the DJ behind the G-Unit movement. To date DJ Whoo Kid's accomplishments and accolades include 5 Justo's Mixtape Awards, Rolling Stones Top 10 DJ's of 2005 mention, a 10 hour block of programming on Sirius Radio's Shade 45 Channel, and a regular show on NY's Hot 97 station to name a few.

About KOCH Entertainment:

Now in its eighteenth year, KOCH Entertainment Distribution is the largest independent music and video distributor in North America. In 1991, KOCH revolutionized independent music distribution by becoming the first national independent distributor of domestic labels in the U.S.

Source: Hustle.

CONTACT: Miatta David, of MVD Inc., +1-212-244-5436, Miatta@mvdinc.us,
for Hustle.

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